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Media Ecology

Total questions: 12

Worksheet time: 6mins

Name
Class
Date
1.

Who created Media Ecology Theory?

a)

Harold Adams Innis

b)

Marshall McLuhan

c)

Phillip Marchand

d)

Marshall Mathers

2.

Starting with oldest to most recent, what is the correct order of the four epochs in media history?

a)

Print, Tribal, Literate, Electronic

b)

Literate, Tribal, Print, Electronic

c)

Electronic, Print, Tribal, Literate

d)

Tribal, Literate, Print, Electronic

3.

What are the two media environments

a)

Natural, media

b)

Natural, internet

c)

Media, Global

d)

Social Media, Reality

4.

Technological determinism is when...

(a)  

5.

What is globalization (media)

a)

When the global audience demands a company to grow

b)

When a company expands nationally

c)

When a company shuts down

d)

When a company expands globally

6.

What was the name of the company involved in Facebook's data usage scandal?

(Hint: Involved in the US election 2016)

a)

Analyzation North

b)

Kings Analytica

c)

Cambridge Analytica

d)

Cambridge Developmental

7.

What does Net Neutrality ensure?

a)

All data on the internet must be treated equally by providers

b)

All data on the internet must be free

c)

All data on the internet should be free of explicit content

d)

All data on the internet should be deleted

8.

Which one is Turkle's Theory?

a)

Consumers make fandoms

b)

Social media

c)

Medium is the message

d)

Consumers become prosumers

9.

Turkle's theory states that...

(a)  

10.

What's mediated reality?

a)

When we all have schizophrenia

b)

How VR games have become increasingly popular in recent years

c)

How media has created an augmented reality of the world

d)

How VR games are going out of style

11.

What does Web 2.0 include?

a)

published content + user generated content

b)

published content + regulated content

c)

user generated content + fandom content

d)

fandom content + regulated media

12.

Tell me an example of a Star (Star Theory)

4 lines