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QUIZ 1 DPM40103

Total questions: 14

Worksheet time: 12mins

Name
Class
Date
1.

What is business marketing ?

a)

Involves those activities that facilitate interchanges involving products and consumer in business markets.

b)

Involves those activities that facilitate exchanges involving products and influencer in business markets.

c)

Involves those activities that facilitate exchanges involving products and consumer in business markets.

d)

Involves those activities that facilitate exchanges involving services and retailer in business markets.

2.

....................... is the demand that are used together and demanded together.

a)

Derived demand

b)

Joint demand

c)

Inelastic demand

d)

Fluctuating demand

3.

The price of car tyres decreased by 10% but the demand remains unchanged. This statement refers to:

a)

Elastic demand

b)

Joint demand

c)

Inelastic demand

d)

Fluctuating demand

4.

Bicycles and its tyres are great example of :

a)

Fluctuating demand

b)

Inelastic demand

c)

Joint demand

d)

Derived demand

5.

Emphasis on personal selling, more direct, fewer intermediaries and customization is needed refers to

a)

Business marketing

b)

Business plan

c)

Business strategy

d)

Business market

6.

Geographically scattered, large buyers with multiple layer of middlemen is refers to :

a)

Business marketing

b)

Business market

c)

B2B

d)

B2C

7.

The picture shown is one of the types of business customer. This refers to:

a)

Overlaps of category

b)

User-customers

c)

OEMs

d)

Indirect channel members

8.

When businesses opt to outsource their products to be manufactured by others is called

a)

Overlaps of category

b)

User-customer

c)

OEMs

d)

Indirect channel members

9.

When bakeries purchase machines for production purpose is called

a)

Overlaps of category

b)

User-Customers

c)

Original Equipment Manufacturers (OEMs)

d)

Indirect channel members

10.

When businesses deals with representatives from KPKT to build LRT station is called:

a)

Commercial enterprise

b)

Governmental organization

c)

Institutions

d)

Cooperative societies

11.

Plant, buildings, fixed equipment and machineries are example of

a)

Entering goods

b)

Foundation goods

c)

Facilitating services

d)

Facilitating products

12.

Based on your understanding, explain the definition of procurement and their process.

4 lines
13.

Give three (3) importance of marketing ethics.

4 lines
14.

Give explanation and provide one (1) example each for moral marketing compass and win-win marketing.

4 lines