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SEO Assessment Exam

Total questions: 24

Worksheet time: 27mins

Name
Class
Date
1.

What is SEO?

a)

Search Engine Organization

b)

Search Engine Optimization

c)

Search Expert Optimizer

d)

So Easy Office

2.

Which is the most used search engine on the internet?

a)

Bing

b)

Baidu

c)

Google

d)

Yahoo

3.

What is the objective of SEO?

a)

To have a nice website

b)

To have the best technology in terms of site encoding

c)

Increasing visibility of a website

d)

Increasing brand awareness

4.

What is indexing?

a)

Google determining the ranking of the websites in Google Search.

b)

Google reviewing websites and adding them to the Google Search Results.

c)

Google measuring how much content you have on a page.

d)

Google deleting scam from your page.

5.

What is the order of activities Google conducts to generate search results?

a)

Crawling>Indexing>Ranking.

b)

Crawling>Indexing>SEO

c)

Indexing>Ranking>Crawling.

d)

Submit site>Ranking>Indexing

6.

What is a sitemap?

a)

A code with information about site apges and other content on a site.

b)

A group of words with information about files on a site.

c)

A file with information about pages, videos, and other files on a site.

7.

What allows search engines to understand what an image is about?

a)

SEO Friendly Content.

b)

Meta Tags

c)

Search Engines automatically understands what is the content on an image.

d)

Alt Text

8.

Which of the following items search engines don't want?

a)

keyword stuffing

b)

buying links

c)

poor user experience

d)

All of the above

9.

For SEO site content should have?

a)

meta descriptions

b)

title tags

c)

Both A and B

d)

None of the above

10.

SERP stands for?

a)

System Engine Result Page

b)

Search Earning Result Page

c)

Search Engine Result Page

d)

Search Estimate Result Page

11.

What is this?
a)
Ads
b)
Filters
c)
URL
d)
Snippet
12.
What is this?
a)
Ads
b)
URL
c)
Snippet
d)
Title
13.
                 What                            are these?
a)
Ads
b)
Snippet
c)
Filters
d)
Natural Reults
14.

What tool do you use for keyword discovery

a)

Google Ads Tool

b)

Google Keyword Planner Tool

c)

SpyFu

d)

SEM Rush

15.
Pick out the "key words" in this sentence:
How many hot dogs do Americans eat a year?
a)
How, Many, Hot Dogs
b)
Hot dogs, Do, Eat, A
c)
Hot Dogs, Americans, Eat, Year
d)
How, Hot Dogs, Americans, Year
16.

What is Search Intent?

a)

Search intent is the why behind a search query. In other words, why did the person make this search? Do they want to learn something? Are they looking to make a purchase? Or, are they looking for a particular website?

b)

Search intent is the search query the searcher types. Do they want to learn something? Are they looking to make a purchase? Or, are they looking for a particular website?

c)

Search intent is the how behind a search query. In other words, why did the person make this search? Do they want to learn something? Are they looking to make a purchase? Or, are they looking for a particular website?

d)

Search intent is the keywords you searched for a query. In other words, what did the person put in this search?

17.

Types of search intent

a)

Instructional

b)

Informational

c)

Navigational

d)

Foundational

e)

Commercial Investigation

18.

Write down 4 Search intent keywords for each type (Ex: How to buy a Bike - Informational)

4 lines
19.

Why Keyword research is important?

4 lines
20.

What is Keyword Research?

a)

Keyword research is the process by which you type popular search terms and include them strategically in your content so that your content appears higher on a search engine results page (SERP).

b)

Keyword research is the process by which you research popular search terms people type into search engines like Google, and try to rank by placing an ads.

c)

Keyword research is the process by which you research popular search terms people type into search engines like Google, and include them strategically in your content so that your content appears higher on a search engine results page (SERP).

21.

2 Types of Keyword Research are Content _________ and _________ Research

(a)  

22.

Explain the Content Research process

4 lines
23.

Explain Backlinks

4 lines
24.

What did you learn from this lesson. (Put any suggestion if you want)

4 lines