WorksheetsMedia Literacy
Total questions: 23
Worksheet time: 12mins
The definition of media is...
A) the use of technology
B) a form of communication often through the use of technology
C) the analysis and evaluation of media messages
D) the internet
What is the main purpose of the media?
A) To convey information
B) To post on social media
C) To design advertisements
D) To make people angry
Literacy is the ability to...
A) publish media
B) post and share
C) read and write
D) write a book
If you are Media Literate you can...
A) create a post on Facebook
B) get a large amount of likes on Instagram
B) get a large amount of likes on Instagram
D) analyze and evaluate the media messages you receive
Check all that are media.
A) Television
B) Internet
C) Newspaper
D) All of the above
Which of these are mass media?
A) Television
B) Internet
C) Newspaper
D) All of the above
MASS media delivers information to a ____ audience.
A) tiny
B) small
C) large
D) Non-existent
The prefix multi- means...
A) tiny
B) many
C) few
D) None of the above
Multimedia can be a combination fo which of the following?
A) music
B) photos
C) videos
D) all of the above
Advertisements are trying to...
A) do something
B) believe something
C) buy something
D) all of the above
Evaluate means to...
A) ask a question
B) make a judgment or assess something
C) buy something
D) none of the above
What would you ask yourself when evaluating an ad?
A) What is the message of this ad?
B) Why was this ad created?
C) Do I agree with this ad?
D) All of the above
If you are bombarded with pop-ups when visiting a website, you are probably on a reliable website.
True
False
Domains that are usually reliable are .gov, .edu, and .org
True
False
It is always a good idea to research other credible resources if you suspect something is fake news.
True
False
Advertising won’t help you get on the first page of Google’s search results.
True
False
What two networks are you almost guaranteed to find your target audience on?
Linked in & Pintrest
Twitter & Facebook
Facebook & Google
Instagram and Google ads
What is retargeting?
advertising directed at people who have made previous actions on your website
advertising directed at new people
targeting ads at customers who you have sent ads before
targeting ads at competitors customers
________ % of people only look at the first page of a Google search.
60
80
70
90
The first few hits on a google search will provide you with _______.
blogs
images
ads
content
Facebook is said to target ads based on ___________.
intent
interests
integrity
intuition
Facebook estimates that the average user spends ______ minutes a day on the platform.
50
60
35
45
Google is mostly used for __________ targeted ads.
interest
intent
intuition
ingenuity
