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Media Literacy Final

Total questions: 20

Worksheet time: 11mins

Name
Class
Date
1.

The definition of media is:

a)

A) A white chicken gravy

b)

B) a form of communication often through the use of technology

c)

C) A term for newspapers, magazines and other print media specifically

d)

D) the internet and mobile devices/apps specifically

2.

What is the general purpose of the media?

a)

A) To convey information of any kind

b)

B) To let you know the specials at Chipotle

c)

C) To draw you to one political party

d)

D) To make people angry

3.

Forms of media include

a)

A) Television

b)

B) Internet

c)

C) Newspaper

d)

D) Celery

4.

Advertisements are trying to get you to

a)

A) do something

b)

B) believe something

c)

C) buy something

5.
What is the definition of target audience?
a)
A group of people that an advertisement is aimed at.
b)

Circus folk

c)

A group of people of all ages, occupations, and walks of life.

d)
People that shop at Target.
6.
A technique in advertising where a celebrity or famous person says they use or enjoy a certain product or service.
a)

"Bandwagon"

b)

"Testimonial"

c)

"Plain Folks"

d)

"Celebrity spokesperson"

7.
Who is the target audience for this ad?
a)
Parents
b)

Teachers

c)

Sports Fans

d)

Travel enthusiasts

8.

"Bias" means prejudice in favor of, or against one thing, person, or group compared with another, usually in a way considered to be unfair.

a)

True

b)

False

9.

Deliberately constructed lies using various media which is meant to mislead the public.

a)
Satire
b)
Fake news
c)
Click bait
d)

Opinion

10.

What is an example of censorship?

a)

Not being able to post on Twitter because their server is down

b)

Removing curse words from a song

c)

Internet provider cutting off service when the bill isn't paid

11.

information, especially of a biased or misleading nature, used to promote or publicize a particular political cause or point of view.

a)
Propaganda
b)

Satire

c)
slogan
d)
Name-calling
12.

The creation of MTV (music television) led to emphasis on the ______ of an artist rather than musical talent.

a)

Physical Appearance

b)

Education background

c)

Country/City of birth

13.

What is graffiti art?

a)

Graffiti art is art and vandalism.

b)

Graffiti is a form of artistic expression.

c)

Graffiti art is a public nuisance which is difficult and costly to remove.

14.

What brand is this?

a)

KFC

b)

Pringles

c)

Monopoly

d)

Captain Crunch

15.
Name the logo:
a)
Wikipedia
b)
World Wide Web
c)
Microsoft
d)
Apple
16.
Name the logo:
a)
Monster
b)
Red Bull
c)
Rockstar
d)
Amp
17.
This represents?
a)
Sonic
b)
Sony
c)
Walmart
d)
Costco
18.

How do we learn gender stereotypes?

a)

They are in our biology.

b)

Through attitudes and comments from parents and close relatives

c)

Through ads, social media and interactions with other people.

d)

By breathing the same air as those who stereotype others.

19.

The best way to verify the trustworthiness of an article is

a)

A cursory google search

b)

Check Wikipedia real quick

c)

to research the author and check other sources for similar claims

d)

Ask a friend if they have heard the same thing

20.

Which is an example of a racial stereotype?

a)

Women don't really play golf.

b)

Golf is a sport for old men.

c)

Golf is a sport for white people.