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IDBI-T1-SSO-LU1-5

Total questions: 30

Worksheet time: 11mins

Name
Class
Date
1.

Marketing in banks is a necessity today, due to..........

a)

Urbanisation

b)

Nationalisation

c)

Liberalisation

2.

A DSA (Direct Selling Agent) is one___________

a)

Who sells direct to the client

b)

Who sells through the internet

c)

Who works in bank office setup

3.

A ‘Lead’ in marketing jargon, means__________

a)

A metal

b)

A team leader

c)

A likely customer

4.

One of the following is not a skill that a Good sales person should have____________

a)

Empathy

b)

Patience

c)

Arrogance

5.

Internal customers refers to_______

a)

Staff members

b)

Customers who are inside the Bank premises

c)

Persons who are staying within the country and having account with Banks

6.

Basic activity of Banking is (a)  

7.

Demand deposits of a Bank consist of..............

a)

Cumulative and Non-cumulative deposits

b)

SB and CA accounts

c)

Demand drafts and Pay orders

d)

Fixed deposits and Recurring deposits

8.

The service sectors in India is divided broadly into........ categories

a)

5 categories

b)

4 Categories

c)

3 categories

9.

WIFM as a factor is to help....

a)

Learners understand their job role and their career growth journey

b)

learners relate to understanding that they need to speak good English

c)

learners relate to salary and benefits they will get in the bank

10.

The outcome of relating to the importance of WIFM Factor is to help...

a)

learners relate to the crucial requirement of skills apart from knowledge to help manage business growth in the very challenging Banking environment

b)

learners relate to the importance of understanding operational part of their jobs

c)

learners relate to the importance of respecting seniors in the bank

11.

Define Relationship based marketing.Please type your answer.Be brief

4 lines
12.

You are a PB / RM in the Semi urban location, your branch has a shortfall of business on Savings Account, your locality is primarily a manufacturing hub of garments, what do you feel should be the approach to balance the shortfall.

4 lines
13.

Majority of the listed products are available to the customer on his Net banking or your bank’s Digital platforms, then what is your role? Type your answer.

4 lines
14.

Performing sales is a ...........

a)

Task to be done always

b)

Task to be done  only after business hours

c)

Task to be done only during business hours

15.

It is the common belief that Sales persons are…......

a)

Born

b)

Made

c)

voluntary workers

16.

The concept of FABing helps bankers to …...........

a)

showcase the delivery benefit of your bank's products

b)

showcase the Bank's LOGO which may be better than other competitors

c)

showcase the cost benefit over other competitve offers

17.

Identify the correct statement from the following options:

a)

Benefits, relate to how a product can meet the customer's requirements

b)

Features, Advantages and Benefits of a Product are the same

c)

While offering  a Product to a prospect, it is enough to explain the features only

18.

One of the following is not  a Principle of Insurance. Identify.

a)

Lien

b)

Uberimae Fideai

c)

Indemnity

19.

Customer profiling helps a sales person to…......

a)

identify the address of the customer

b)

target products, services and communications in a consistent manner.

c)

only know about his family details

20.

One of the following is not a type of customer profiling. Identify..

a)

Behavioural

b)

Medical history

c)

Demographic

21.

As an effective sales person CRM has to be used to…..

a)

Read and understand how customer behaviour can be used to improve sales

b)

improve quality of information on customers profiles

c)

improve product holding ratio, service quality of customers along with managing competition

22.

A successful CRM increases production and profit throughout the …............

a)

Customer life cycle

b)

Business life cycle

c)

Organization life cycle

23.

Any individual who purchases goods and services from the market for his/her end-use iscalled a..................

a)

Purchaser

b)

Customer

c)

Consumer

24.

Sales funnel means ?

a)

A way to calculate how much revenue a company will make

b)

A way to generate leads

c)

A way to market new homes

25.

What is meant by  cross-selling in sales in Banking?

a)

a sales technique where companies market their services or products to customers from competing companies

b)

a sales technique where a different product or service is suggested to an existing customer based on their known preferences

c)

a sales technique where an additional product or service is sold to a customer, along with their original purchase

26.

The main objective of making a cold call is…

a)

To explain product features to the prospect

b)

To seek an appointment with the prospect

c)

To understand the needs of the prospect

27.

Sales objection will be revolving either on...

a)

Freebies offered along with products

b)

the language in which the sale discussion is happening

c)

Cost parameter or the convenience factor

28.

In sales parlance Wallet share means….........

a)

Getting a percentage share of customers' investment/ business to our Bank. 

b)

Spending by customer on product of particular companyd

c)

Sharing the content of the wallet of the customer.

29.

One of the strategies of Objection handling is............

a)

First talk and then listen

b)

Listen and Observe

c)

Give an immediate response

30.

Sales ethics refers to…......

a)

Miselling products to all customers

b)

Selling products without revealing the defects in the product

c)

treating every lead, prospect and customer with respect, fairness, honesty and integrity.