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Chapter 22 Milady

Total questions: 23

Worksheet time: 12mins

Name
Class
Date
1.

It should be standard practice to

a)

have each person in the salon answer the phone in his or her own way

b)

enter all appointments into the appointment book or computer system

c)

remind clients to book their next appointment

d)

squeeze in clients when requested

2.

Consumption supplies are

a)

retail products

b)

things like toilet paper and cotton

c)

supplies used to conduct business operations on a daily basis

d)

all answers

3.

What does public relations entail

a)

frequent advertising

b)

building a reputation for quality service and fair business practices

c)

bragging about your services and products

d)

handing out coupons to clients every time they come to visit

4.

Which of these is a recommended management strategy?

a)

encourage employees to view you just as another member of the staff rather than as the manager

b)

when differences and issues arise allow them to linger for a while to see if they go away

c)

make sure employees understand that the rules apply to them and not you

d)

keep your employees aware of important salon decisions

5.

Effective management and _ skills are most important to good public relations.

a)

communication

b)

bookkeeping

c)

policy creation

d)

all answers

6.

When there are two or more owners involved in a salon, what is it called?

a)

partnership

b)

joint venture

c)

sole proprietorship

d)

corporation

7.

What is the best way to handle phone messages during the course of busy day?

a)

call in the morning when people are fresh

b)

return calls immediately even if you must pull away from a client

c)

return messages as soon as possible

d)

wait until the end of day when things are quiet and you can give callers all attention

8.

A good way to gain the experience of operating a business without large financial commitment is to

a)

form a partnership with another esthetician

b)

rent a booth in an existing salon

c)

establish sole proprietorship

d)

start a corporation

9.

Which of these is the best place to post your salons policies

a)

employee manual

b)

esthetician work area

c)

reception desk

d)

procedural guide

10.

What must you learn to do with your staff to be a successful manager?

a)

encourage them to love their job

b)

make allowance for bad behavior

c)

micromanage

d)

work cooperatively

11.

Managing day to day operations requires

a)

solving problems on a regular basis

b)

client recommendation

c)

knowing instantly which products you should include in your practice

d)

all answers

12.

What is most important to build with clients

a)

trusting relationships

b)

friendly rapport

c)

happy conversations

d)

intuitive relationships

13.

To help manage your finances well, it is recommended that you determine how much capital you will need to operate your salon for at least

a)

6 months

b)

one week

c)

six weeks

d)

2 years

14.

Identify one of the many factors you should consider when scouting for a location

a)

find areas that have a moderate number of salons offering skin care

b)

ignore the competition your skills and services stand in their own

c)

find areas that have no competition

d)

find areas that have a lot of competition because this is a sign of lucrative market

15.

A corporation is managed by

a)

a board of directors

b)

a sole proprietorship

c)

a corporate family

d)

partners

16.

Which of these is an example of an expense?

a)

service receipts

b)

salaries

c)

sales receipts

d)

all answers

17.

_ states require a special license for booth renters

a)

some

b)

most

c)

no

d)

all

18.

Which of these business structures offers an owner the greatest protection from personal liability?

a)

booth rental

b)

corporation

c)

partnership

d)

sole proprietorship

19.

What should a business plan include?

a)

media sources that are willing to trade services

b)

cost cutting measures in case you do not meet your monetary goals

c)

detailed description of your business and all costs related to operations

d)

previous work history and personal qualities that will make you successful

20.

It is essential to seek the advice of _ before purchasing an existing business.

a)

people you respect

b)

friends who have owned businesses

c)

your former teachers

d)

an accountant and business lawyer

21.

What is revenue?

a)

the actual amount you earn in your paychecks before taxes are taken out

b)

the amount of money left after all expenses are taken out

c)

the total income generated from selling products and services before taxes are taken out

d)

the money you have left over in your paycheck after you pay your taxes

22.

As an employer, it is important to

a)

work harder than your employees

b)

set clear goals and objectives and be consistent

c)

always arrive early and leave late

d)

do less clients and supervise employers more

23.

Which of these is an example of variable cost?

a)

loan payments

b)

utility bills

c)

internet service bills

d)

rent payments