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WorksheetsBonus Round 1
Total questions: 10
Worksheet time: 5mins
BMW originally started off as
Car Engine Manufacturer
Tractor Engine Manufacturer
Aircraft Engine Manufacturer
Ship Engine Manufacturer
BackRub is the original name of
Orkut
Bing
Microsoft
The concept of Marketing Mix was developed by
N. H. Borden
Philip Kotler
W. Anderson
Dale Carnegie
A Market consists of ____ or ____ with ____ or ____ and the ____ and ____ to buy.
People, organisations, money, credit, ability, willingness
Businesses, Organisations, needs, wants, ability, willingness
People, Organisations, needs, wants, ability, willingness
Producers, consumers, needs, wants, inability, unwillingness
Nike uses ____ segmentation variables to make its offerings more attractive to the target customers.
Demographics
Psychographic
Geographic
Behavioural
Samsung originally used to sell____
Cameras
Edible exported products
Automobiles
Newspapers
Which of this is an Indian Brand?
Bata
Indian Motorcycles
Da Milano
Reynolds
Which one is NOT a part of the 4P's of markeeting?
Product
Place
People
Price
If Toyota describes one of its cars of the future as being "a moderately priced subcompact designed as a second family car to be used around town; the car is ideal for running errands and visiting friends", then the company has just stated a potential new product in terms of a :
Product Image
Product Concept
Product Idea
Product Feature
"Many people want BMW, only few are able to buy" this is an example of____
Need
Want
Demand
Status
