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Practice exam

Total questions: 15

Worksheet time: 10mins

Name
Class
Date
1.

What are the different ways to store data in SFMC?

a)

List

b)

Data Extension

c)

Analytic Builder

d)

List and Data Extension

2.

What kind of info can we save in the Data Extensions?

a)

Subscriber Data

b)

Product Data

c)

Anything

d)

Subscriber and Product data

3.

What types of Data Extensions can be created?

a)

Standard, Filtered and Random

b)

From existing and Standard

c)

Random and from existing

d)

Standard, duplicated and Secure

4.

If we have in our Data extension an attribute "Gender". Which will be the best data type for this case?

a)

Date

b)

Text

c)

Boolean

d)

EmailAddress

5.

Which functionality allow us to send emails with a Data Extension?

a)

Used for testing

b)

Used for Sending

c)

Preview and Test

d)

Send

6.

When we are building our email template, what can we personalize?

a)

Subject

b)

Subject & Content

c)

Subject, Preheader and Content

d)

Subject, Preheader, Content and Name

7.

Which functionality let us make a preview of our email's content?

a)

Test

b)

Preview

c)

Send

d)

Preview and Test

8.

If we are importing new data in our Data Extension and we just want the new values, which import type should we use?

a)

Add and Update

b)

Add only

c)

Update only

d)

Overwritte

9.

In SFMC what is a contact?

a)

Person who has received communications

b)

Person who has consented to receive communications (opt-in)

c)

Person who has a ContactKey

d)

Person who has a PrimaryKey

10.

In SFMC who is a Subscriber?

a)

Anyone who is in a Data Extension

b)

A contact

c)

Person who wants to receive comms

d)

Person who has received communications

11.

Which are the different ways we can send an email in SFMC?

a)

Content Builder and Journey Builder

b)

Journey Builder, Content Builder and Automation Stuido

c)

API (trigger), Content Builder, Automation Studio and Journey Builder

d)

Content Builder, Journey Builder and API

12.

Which are the most used Starting Sources in Automation Studio?

a)

Trigger and Drop File

b)

Schedule and Drop File

c)

Schedule and Trigger

d)

Trigger

13.

Which attributes are mandatory to create a List?

a)

Email Address

b)

SubscriberKey

c)

Email Address and SubscriberKey

d)

Email Address, SubscriberKey and Status

14.

Is it possible to have more than one Sender Profile?

a)

True

b)

False

15.

What can we do with Advertising Studio?

a)

Let us create SMS and Push Notifications

b)

It's marketing engine that allows us to create messages in real time through online channels based on customer behavior

c)

Activate the customer data that we have stored on the platform to reach them safely in alternative channels in which they feel more comfortable, such as RRSS

d)

Social listening