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WorksheetsC1 DAH
Total questions: 20
Worksheet time: 37mins
Data analytics is a process of inspecting, (a) , transforming and modelling data
Identify the goal of Data Analytics
Discover redundant information
Form problem statements
Support decision making
Visualise information
Lean management is about (a) and reducing costs.
Why is keeping track of big data crucial?
Analyzing big data helped Company XYZ to cut down their attrition rate by over 20%. This is an example of how data analytics is used in (a)
Target segmentation includes customising the user experience with relevant offers that are tailored to (a)
Security and fraud analytics aim to protect all physical, financial, and intellectual assets from misuse by (a)
Identify Step 3 of a Data Analytics process
Collect and organise data
Interpret findings
Formulate a problem statement
Analyse and Visualise data
A systematic approach to gathering and measuring information from a variety of sources to get a complete picture of the problem situation or subject of interest is referred to as
visualisation of data
data collection process
formulation of a problem statement
forming conclusions
A piece of information discovered during a research is referred to as a/an (a)
What is the aim of revenue management?
Targeted Marketing is also known as (a)
What is the opposite of Targeted marketing?
(a)
Identify four key Targeted marketing strategies
The interactions and experiences the customer has with the business from first contact to becoming a loyal customer is referred to as a/an
(a)
The 2 H stands for HOW and (a)
Why is writing a problem statement essential?
A problem statement should describe an undesirable gap between
the desired state level of performance and the current state level of performance
the current state level of performance and the industry's standard
the current state level of performance and the desired state level of performance
the current state level of performance and the competitors performance
The purpose of a clearly defined timeline is to (a)
A good problem statement is SMART. Identify the 5 characteristics
