Steve works in marketing research. His main job is to gather data from focus groups and analyze it to discover marketing trends and customer buying patterns.

Name that function: Collecting surveys from college campuses on fashion likes and dislikes.

Name that function: Ending amount charged with .99 to give the illusion of savings while still maintaining profit margins.

Name that function: Negotiating payment terms with textile companies to allow for more time to pay for the goods you purchase.

Name that function: Using UPS or FedEx to deliver items ordered online to a customers residence.

Name that function: Improving the quality of your shoes based on customer feedback to improve sales and reputation.

Name that function: Sponsoring a local football team by purchasing a banner advertisement on the field to give back and boost your image in the community.

Name that function: Shipping products from China, to the east coast and arranging for a trucking company to deliver products to stores throughout the country.

Name that function: Offering a 25% discount to drive sales during the busy holiday season.