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Ethics in business

Total questions: 6

Worksheet time: 6mins

Name
Class
Date
1.

The R&D department of your US company has slightly changed one of the products. Your marketing manager stated the following: “It's not really ‘new and improved’, but you know that sales will increase if this is claimed on the packaging and in advertising.”

a)

You put 'new and improved!' on the packaging and in the advertisement

b)

You don't adjust the packaging and advertising

2.

You are considering hiring a product manager who has just left the competitor. He wants to tell you about the competitor’s strategic plan for the coming years.

a)

You hire the manager

b)

You don't hire the manager

3.

You can bring in a large new customer based in Brazil, with a huge sales potential for you and your company. The buyer suggests implicitly that a gift would influence the decision in a positive way. Your assistant advises you to have a beautiful flat screen television delivered to the potential customer's home.

a)

You send the customer a television

b)

You don't send the customer a television

4.

You've heard that the competitor has added new features to their product that will increase their sales. The director of the competition will demonstrate these characteristics during a private dealer meeting. You can easily send a spy to this meeting.

a)

You send a spy.

b)

You don't send a spy.

5.

One of your best dealers in Italy has been having problems at home lately and his sales are declining. It will probably take a while before those problems are solved. In the meantime, you miss out on sales. Based on his performance, you could end his franchise and replace him.

a)

You replace the dealer.

b)

You continue to work with this dealer.

6.

You have a job interview with a capable female applicant. She's better qualified than the men you've just had a conversation with. Still, you know that some of your most important customers would rather deal with a man, and that you'll lose sales by taking her on.

a)

Hire the woman.

b)

Hire the man.