WorksheetsScience of Branding & Marketing Vocabulary
Total questions: 18
Worksheet time: 16mins
Define: Archetype
To represent someone or something in a particular way
Widely recognizable, original, or famous
A common story pattern or character throughout literature
Define: Endow
To represent someone or something in a particular way
To give someone a quality or characteristic (usually in a good way)
Widely recognizable, original, or famous
Define: Differentiate
To recognize the difference between things/people. Distinctions, Distinguish
Using new methods or ideas
Widely recognizable, original, or famous
Define: Innovative
A certain method or style of doing something
Using new methods or ideas
Widely recognizable, original, or famous
Define: Iconic
A common story pattern or character that occurs over and over in literature
To represent someone or something in a particular way
Widely recognizable, original, or famous
Define: Evoke
To recognize the difference between things/people
To produce a strong feeling, emotion or response
To represent someone or something in a particular way
Which is a synonym for "Portray" ?
represented
clarified
published
Which are synonyms for "Technique"?
plan, design
clarified, distinguished
method, style
Which word is best defined as "the one most common characteristic; general, understood by all"?
Universal
Iconic
Archetype
Fill in the blank: Jaydah's father was a tall and strong basketball player, he hoped to _____ her with the skills to be a great athlete.
innovate
differentiate
endow
Fill in the blank: Big cities like St. Louis, San Francisco, and New York have ______ skyscrapers and bridges that everyone should see!
innovative
iconic
archetype
Fill in the blank: Even for experts, it can be hard to ____________ plants and trees that are from the native land, or foreign.
differentiate between
contend with
strategize with
Fill in the blank: Cell phones have been around since the 70's, however when IBM introduced the first smartphone, it was __________ technology.
differentiated
innovative
strategic
Fill in the blank: After plentiful research, the ___________ show that it costs a middle-class family over $250,000 to raise a child from birth to 18 years-old.
techniques
universal
statistics
Fill in the blank: The team's ________ was to put in double the practice time so they had a better chance at winning the Power Puff game.
technique
strategy
archetype
Fill in the blank: Beth practiced her speech so many times, hoping that she could figure out how to ______ strong feelings in her audience.
evoke
portray
innovate
Fill in the blank: When you read the book, analyze how the character is _________ to figure out what their important message is for the reader.
archetype
differentiated
iconic
portrayed
Fill in the blank: After you read the book, it's best to discuss the _________ ideas or themes that are being presented to the audience.
differentiated
universal
iconic
statistical
