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AMUL ICE-CREAM QUIZ

Total questions: 10

Worksheet time: 3mins

Name
Class
Date
1.

What is the global average per capita consumption of ice cream?

a)

1 litre

b)

5 litre

c)

2.5 litre

d)

3.5 litre

2.

What is the % rise in market share for branded ice cream, between 2019 and 2022?

a)

12%

b)

8%

c)

5%

d)

2%

3.

What is the per person, per annum, ice cream consumption in India in 2022?

a)

500 ml

b)

750 ml

c)

300 ml

d)

420 ml

4.

Consumers prefer consuming ice-cream how frequently?

a)

Daily

b)

Twice-weekly

c)

Weekly

d)

Monthly

5.

What is the vision of Amul ice-cream for 2030?

a)

425 lac litre

b)

750 lac litre

c)

500 lac litre

d)

300 lac litre

6.

Which among the following brands is NOT a regional competitor?

a)

Cream Bell

b)

Arun

c)

Movenpick

d)

Dairy Day

7.

Amul Ice-Cream was shown in which of the below films?

a)

RRR

b)

Chandigarh Kare Aashiqui

c)

Bhediya

d)

Bhool Bhulaiya 2

8.

Which are the new launches under Impulse range?

a)

Khatta Meetha Mango Duetz

b)

Coffee Bar

c)

Sugar-free Punjabi Kulfi

d)

All of the above

9.

What is the support being provided to channel partners by Amul?

a)

WD new cold room installation Rs.1/litre scheme

b)

Full Crate Load (FCL) incentive scheme

c)

HADF/WDPT scheme for DF and Push cart

d)

All of the above

10.

What is the margin structure (WD margin on MRP/Retailer Margin on MRP) of Amul Gold Range ice-cream?

a)

7%/30%

b)

5%/15%

c)

4%/12%

d)

5%/25%