WorksheetsSports/EntertainmentMktg test Reviw
Total questions: 16
Worksheet time: 14mins
Demographics
the action of providing or being provided with amusement or enjoyment
shared characteristics of a group, such as age, marital status, gender, ethnic background, income level, education
describes ways to make customers aware of products and encourage them to buy
is the amount of money individuals have available to spend after paying for the necessities of life and other fixed expenses such as mortgage and car payments
Discretionary income-
is the amount that customers pay for products
the action of providing or being provided with amusement or enjoyment
channel or distribution management;marketing information management;market planning;pricing;product/service management;promotion;selling
is the amount of money individuals have available to spend after paying for the necessities of life and other fixed expenses such as mortgage and car payments
Distribution-
a huge industry offering numerous products and services using sports to market products.
the process of developing, promoting, and distributing products to satisfy customers’ needs and wants
involves transporting or delivering goods to final customers.
describes ways to make customers aware of products and encourage them to buy
entertainment
the action of providing or being provided with amusement or enjoyment
shared characteristics of a group, such as age, marital status, gender, ethnic background, income level, education
describes how a business blends the four marketing elements of product, distribution, price, and promotion
involves transporting or delivering goods to final customers
Marketing-
is the amount that customers pay for products
the process of developing, promoting, and distributing products to satisfy customers’ needs and wants
the action of providing or being provided with amusement or enjoyment
is what a business offers customers to satisfy needs and wants
Marketing mix-
describes how a business blends the four marketing elements of product, distribution, price, and promotion
shared characteristics of a group, such as age, marital status, gender, ethnic background, income level, education
is the amount of money individuals have available to spend after paying for the necessities of life and other fixed expenses such as mortgage and car payments
a huge industry offering numerous products and services using sports to market products
price-
the process of developing, promoting, and distributing products to satisfy customers’ needs and wants
shared characteristics of a group, such as age, marital status, gender, ethnic background, income level, education
involves transporting or delivering goods to final customers.
is the amount that customers pay for products
product-
is what a business offers customers to satisfy needs and wants
the process of developing, promoting, and distributing products to satisfy customers’ needs and wants
shared characteristics of a group, such as age, marital status, gender, ethnic background, income level, education
a huge industry offering numerous products and services using sports to market products.
promotion-
is the amount that customers pay for products
Product-is what a business offers customers to satisfy needs and wants
is the amount of money individuals have available to spend after paying for the necessities of life and other fixed expenses such as mortgage and car payments
the action of providing or being provided with amusement or enjoyment
describes ways to make customers aware of products and encourage them to buy
Ratings
Sports marketing-
describes how a business blends the four marketing elements of product, distribution, price, and promotion
a huge industry offering numerous products and services using sports to market products.
the action of providing or being provided with amusement or enjoyment
involves transporting or delivering goods to final customers.
What are the four Marketing Mix?
power, place, purchase, product
price, place, product, promotion
production, place, price, proceure
price, place, pleasure, purchase
marketing is about satisfying customers _
wants and needs
goals and aspirations
desires and dreams
needs and wishes
list some of the 7 functions of marketing:
_ is the trade of things of value between the buyer and the seller so that each is better off as a result
(a)
Marketing helps create:
creativity
value
innovation
vision
what does S.W.O.T. stand for?
