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seo

Total questions: 19

Worksheet time: 10mins

Name
Class
Date
1.

When adding businesses with multiple locations to a business listing, it is a good idea to:

a)

Add all the locations in one listing without specific locations

b)

Add each location as a separate listing, with location-specific landing pages if possible.

2.

Search engine bots:

a)

Index everything on a webpage

b)

can only read crawl (code)

c)

It would crawl text, images and videos

3.

Unlike inbound links, internal links:

a)

Do not share link equity

b)

Do not need keywords

c)

Do not hold great influence with search engine

4.

Search engine algorithm updates are

a)

Always announced withing 24-48 hours

b)

Is just happen on google and not in other SERP

c)

is updated and affecting seo all the time

d)

it always happen in google but not in bing

5.

Which of the following SERP features would most likely be found after searching for “how to travel cheap to tanzania?”

a)

video results

b)

Shopping results

c)

paid search

d)

none of them

6.

For most SEO projects, short tail keywords should be used with long tail keywords.

a)

true

b)

false

7.

Robot.txt files and rel=no follow tags are:

a)

Code that SEO professionals should use on every website.

b)

Part of the structured data resources developed to improve SERP displays.

c)

Important tools that help ensure only valuable website content is indexed.

d)

not important for SEO

8.

After updating the product section of a website with new pages, the SEO professional should:

a)

Ensure the same primary keywords are used in the whole website

b)

all of them

c)

Create custom 404-pages for any webpages that were taken down.

d)

Upload a new XML sitemap to each relevant search engine.

9.

Geographic targeting has become more important t for SEO work, as mobile device usage has increased significantly.

a)

true

b)

False

10.

structure data into the website is a

a)

implementation for google that is mandatory

b)

piece of code added to the website that helps the serp to understand the content.

c)

both

d)

none of them

11.

why schema can be consider it as black hat seo technique?

a)

because use structured data to give factually incorrect information

b)

Because it should not be in the whole website

12.

PPC ads on a SERP

a)

Generate more traffic than organic SERP links

b)

Cost significantly more than organic SERP links

c)

Require regular monitoring, just like organic SERP links

13.

SEO have a good result for the following with the EXCEPTion of…

a)

Increases in website traffic

b)

Indexing all the pages of the website in all search engines

c)

High search engine ranking for webpages

d)

Website traffic that converts

14.

search terms typed by users into the search bar are: Likely used in various places on the webpages listed in the SERP

a)

True

b)

False

15.

‘cheap hotels’ as a primary keyword is:

a)

Great for the keyword density

b)

Great as a primary keyword and long tail, you can use in all the website

c)

Bad, because it won't be in the tops of the SERP due the competition

16.

Is a good strategy for backlinks to add and linking your homepage instead of focused pages

a)

true

b)

false

17.

An active presence on a company’ social media account:

a)

should not be responsability for SEO

b)

you should create and add strategy for increse ROI

c)

would keep posting, responding and monitoring competition

d)

is not a good option for the website

18.

Is a black hat SEO technique:

a)

Robot.txt

b)

Crawler

c)

Clocking

d)

Rel= no follow

19.

In addition to Google’s suite of webmaster tools, which other tools do you know for SEO?

a)

Google analytics,

Search Console,

Google Optimize

b)

Looker studio

Trends

Youtube

c)

Bing

Yahoo

Baiduu

d)

Ahref

SEM RUSH

Ubber sugest