WorksheetsMarketing Careers
Total questions: 15
Worksheet time: 8mins
Which of the following traits are necessary in all marketing careers:
Teamwork and communication
Math skills and graphic design
Persistence and math skills
Creativity and independence
Which of the following is an example of advertising:
A chef develops a new dish for her restaurant.
A commercial for a new product runs on TV.
A new store opens in your town.
A sporting goods store starts to get more business.
Which of the following describes careers in marketing:
They exist in very few industries.
They are separate and distinct.
They often overlap and run together.
They're unnecessary
Smitty Sneakers needs a new package design for its running shoes. What marketing professional would be responsible for creating the new package?
Advertising
Product management
Channel management
Promotion
What type of duties do customer service professionals often perform?
Preparing ads
Paying invoices
Handling complaints
Receiving shipments
What marketing career focuses on keeping customers coming back?
Public relations
Customer service
Marketing operations
Product/Brand management
Hospitals, spas, and churches are examples of
retailing.
service marketing.
industrial markets.
non-store retailing.
Booking hotel rooms for vacationers is an example of __________ marketing.
sport
feature
benefit
service
Which marketing career is usually in charge of writing press releases?
Public relations
Marketing research
Marketing operations
Customer service
What marketing career involves catching customers' attention, informing them of products, and persuading them to buy?
Marketing research
Advertising
Public relations
Product management
If a company wants to market its product to a targeted group of consumers and get specific, measurable results, it should consider using
mass marketing
direct marketing
Which of the following is an example of digital marketing:
A restaurant places a coupon in the Charlotte Observer
A company posts an offer on TikTok
A business sends fliers through the mail.
A company runs a commercial on television.
At Marcella’s company, she’s in charge of figuring out what customers need and want, and why they do what they do. What marketing career does Marcella have?
Customer service
Public relations
Digital marketing
Marketing research
What trait is the MOST important for marketers who work in marketing operations?
Analytical skills
Creativity
Communication skills
Tech skills
Let's see who was REALLY paying attention....
Which personality type was Mr. Smith?
Logician
Mediator
Defender
Entertainer
