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WorksheetsQUIZEE
Total questions: 11
Worksheet time: 6mins
Marketing refers to?
sale of product
goods and services are exchanged to each other
goods distribution
all of these
Innovation in marketing means
Compensation
Inspiration
Additional perquisites
Implementing new ideas or new methods
Direct Marketing is necessary for
Having a focussed approach to marketing
Boosting sales
Better customer contacts
All of the above
What does a brand name or mark become when it is legally registered?
trademark
licensed brand
trade name
private brand
Brands add value to both customers and the firm by
Facilitating purchase
Establish loyalty
Both (a) and (b)
None of these
Trade mark is a __
Name
Registered brand
Symbol
Design
True or False?
Marketing involves encouraging people to buy a product or service.
True
False
Marketing that utilizes Internet and online based technologies is known as ...
Relationship Marketing
Traditional Marketing
Digital Marketing
Cause Marketing
A marketing .............. refers to a business's overall plan for reaching prospective consumers.
price
promotion
strategy
place
The act of buying of the same brand over and over again is known as ...
prospective buyer
advertising campaign
company image
buying habit
..................... are people who have a big social media following.
Borrowers
Investors
Influencers
Bankers
