The intended reader that the author is trying to persuade.

Claim is...

What is counterclaim?

A method of persuasion where the writer tries to win the audience by using factual information and practical reasoning. The writer will use statistics, numbers, and figures to support their claim. 

A method of persuasion where the writer tries to win the audience by establishing credibility on the subject. Readers believe the writer because of their expertise on the topic. 

A method of persuasion where the writer tries to win the audience by getting an emotional response from the reader; for example, anger, sadness, guilt etc.

What type of appeal is used: 90% of car accidents involve at least one driver under the age of eighteen years old. And according to the CDC, teens have the lowest rate of seat belt use of any age group. Driving without a seatbelt is reckless and dangerous. That’s why we need to reconsider raising the legal driving age in all states.

Innocent kids under the age of five tragically die every year from accidental

drownings. This is the main reason parents should sign their kids up for swimming lessons as soon as possible. It only takes 20 seconds for a child to drown. It could be your child next.

Doctors all over the world recommend drinking lemon water and honey to prevent illness. They say drinking a glass a day can fight the common cold before it starts.

If you care about your health, you will stop eating foods that contain GMOs. Non-GMO foods are plenty available and don’t contain harmful carcinogens that cause cancer. Protect yourself and shop smart.

Football is a high-risk injury sport. There are approximately 67,000 diagnosed concussions in high school football every year. And the average football player's risk of developing chronic traumatic encephalopathy (CTE) increases by 30% every year.

"I have been a cheerleader for eight years and can say that it is more physically challenging than most people think. It requires stability, flexibility, endurance, strength, and cheerleaders spend hours practicing every day to learn meticulous routines."

Logos means...

Ethos means...