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ITE2513 - CHAPTER 1

Total questions: 20

Worksheet time: 30mins

Name
Class
Date
1.

Identify the best description of e-commerce.

a)

The use of network, web, mobile apps and browsers running on mobile devices to transact business.

b)

Digitally enabled commercial transactions between and among organizations and individuals.

c)

An information system running on internet infrastructure that provides access to billions of web pages.

d)

The digital enabling of transactions and processes within a firm, involving information systems under the control of the firm.

2.

Find the unique feature of e-commerce technology that enables merchants to market and sell goods and services to consumers via marketing messages that can integrate video, audio, and text.

a)

Ubiquity

b)

Richness

c)

Social media

d)

Social technology

3.

Select the feature of e-commerce technology that allows users to participate in the creation of online content.

a)

Ubiquity

b)

Richness

c)

Social media

d)

Social technology

4.

The term _____________ commerce refers to a condition when devices such as table computers and smartphones can be used to conduct commercial transaction.

a)

local

b)

social

c)

mobile

d)

business

5.

Noor Aisyah wants to advertise and sell her old car, Perodua Myvi through the platform of mudah.my. The sales will be used as a down payment for new car. She was looking for a new prospect or buyer who wanted to buy her car. Choose the best type of e-commerce that represents the situation.

a)

Local e-commerce

b)

Business-to-business

c)

Business-to-consumer

d)

Consumer-to-consumer

6.

Maizatul wants to buy a cake. The seller mentioned that she can make online purchases at any point of time and pick them up during the opening hours of the stores. This method provides the customers a greater convenience of having the products delivered rather than visiting the store physically. Choose the correct e-commerce type that refer to the situation.

a)

Local e-commerce

b)

Business-to-business

c)

Business-to-consumer

d)

Consumer-to-consumer

7.

All the following use an advertising revenue model except __________.

a)

Yahoo

b)

Google

c)

Walmart

d)

Facebook

8.

eBay is an online shopping site that is best known for its auctions and consumer to consumer sales. It is also popular for online merchants to use as a sales channel. User will be charged based on two main types of selling fees: an insertion fee when customer create a listing, and a final value fee when customer item sells. Choose the correct revenue model for eBay.

a)

Affiliate

b)

Advertising

c)

Subscription

d)

Transaction fee

9.

Amazon Associates website is programmed to help content creators, publishers and bloggers monetize their traffic. With millions of products and programs available on Amazon, associates use easy link-building tools to direct their audience to their recommendations and earn from qualifying purchases and programs. Discover the correct revenue model for Amazon Associates website.

a)

Affiliate

b)

Advertising

c)

Subscription

d)

Transaction fee

10.

Identify the advantage of e-commerce.

a)

Collaboration

b)

Entertainment

c)

Donations and funding

d)

Product and price comparison

11.

What is the similarity between e-commerce and e-business?

a)

Use business-to-business transactions

b)

Focus on the selling products and services

c)

Include all kinds of resale and post-sale efforts

d)

Are done through the internet

12.

Find the features of e-commerce technology where a marketplace extends beyond traditional boundaries and remove from temporal and geographic location.

a)

Ubiquity

b)

Richness

c)

Social media

d)

Social technology

13.

Select the features of e-commerce technology that enable two-way communication between merchants and consumer, and among consumers.

a)

Ubiquity

b)

Richness

c)

Interactivity

d)

Social media

14.

Nurul Hafizah wants to buy telekung for Mother’s Day from Siti Khadijah e-commerce website. There are a variety of telekung designs for customers to choose from the website. Choose the best type of e-commerce that represent the business type.

a)

Local e-commerce

b)

Business-to-business

c)

Business-to-consumer

d)

Consumer-to-consume

15.

Which type of e-commerce is distinguished by the type of technology used in the transaction rather than by the nature of the market relationship?

a)

Local e-commerce

b)

Social e-commerce

c)

Mobile e-commerce

d)

Consumer-to-consumer

16.

Rafiq plans to start a new business by using TikTok. But he does not know how to use TikTok for business. He plans to join seminar on how to start a business using this application. Choose the correct e-commerce type that refers to the situation.

a)

Social e-commerce

b)

Business-to-business

c)

Business-to-consumer

d)

Consumer-to-consumer

17.

LinkedIn website is an American business and employment oriented online service that operates via websites and mobile apps. Currently, Ilyas tries to find new job using the application. If he joined as a premium member, he could get more advantages of a larger profile picture that it helps to stand out from the rest of the job-seeking crowd. Choose the correct revenue model for LinkedIn

a)

Affiliate

b)

Advertising

c)

Subscription

d)

Transaction fee

18.

Consumer Search is a product recommendation and analysis site. While Consumer Search earns a commission for each sale, The Home Depot increases visitor traffic and achieves powerful backlinks. Discover the correct revenue model for The Home Depot website

a)

Affiliate

b)

Advertising

c)

Subscription

d)

Transaction fee

19.

- It is a plan implemented by a company to generate revenue and make a profit from operations.

- It consists of components and functions of the business, as well as the revenues it generates and the expenses it incurs.

- Example of ______ is, a company produces goods and sells it to its customers

Statement best describes _____________

a)

e-business

b)

Business plan

c)

Business model

d)

Business fee

20.

Which type of e-commerce does https://www.airbnb.com runs?

a)

B2B

b)

B2C

c)

C2C

d)

C2B