Are interested in winning elections and controlling government.

Concern themselves with the whole range of public affairs.

Many media sources mostly skim the news, reporting only what their news editors judge to be the most important and/or most interesting stories of the day.

In-depth coverage of public affairs is available to those who want it and will seek it out.

A technique of persuasion aimed at influencing individual or group behaviors.

An organization of people with shared policy goals who engage with policymakers in an attempt to advance those goals.

Are responsible for the nominating process

Hope to influence those nominated for public office or political positions.

Television, newspaper, magazines, and radio are examples of this.

Any activity by which a group pressures legislators and influences the legislative process.

Includes all of the goals a government sets and the various course of action it pursues as it attempts to realize these goals

Tends to focus on issues that their members are concerned about.

The means of communication that reach large numbers of people in a short time.

Keeps tabs on various public agencies and officials (watch dog)

Are vehicles for political participation.

Interested in influencing the policies created by government.

Provides specialized information to government agencies or legislators.

Represent people who share attitudes rather than those who share geography.

Groups do not always represent the views of the people they claim to speak for.

Raise awareness of public affairs.

It can be difficult to tell who or how many people are served by a group.

It can be difficult to tell who or how many people are served by a group.

Only a small part of the public actually takes in and understands much of what the media have to say about public affairs.

In rare cases, the use of tactics such as bribery, threats, and so on.

Television, newspaper, magazines, and radio are examples of this.