WorksheetsTT - Ads Manager 101
Total questions: 10
Worksheet time: 5mins
All the following are consideration objectives in Tik Tok Ads Manager EXCEPT:
Videw Views
Traffic
Reach
Community Interaction
If you set a “No Limit” budget on the campaign level, how will your budget be determined?
Determined by the budget set at the ad group level
Determined by the lifetime budget of the campaign
Determined by trends in the digital market
Determined by the budget set at the campaign level
When you create an ad group you can choose where your ads will appear. What placement would you select if you want to optimize delivery across all placements in Tik Tok Ads Manager?
Block List
Select Placement
Broad Placement
Automatic Placement
What is the name of the tool in TTAM that you can toggle on if you want the system to automatically generate combinations with your creative?
Audience Manager
Automated Creative Optimization
Smart Text
Smart Video Editor
There are three types of optimization goals: Reach, Click, and Conversions. If your optimization goal is Conversions, how would your ad be billed?
CPM (Cost Per Mile)
CPC (Cost Per Click)
CPA (Cost Per Acquisition)
OCPM (Optimization Cost Per Mile)
At what level of TTAM do you set up your target audience?
Ad Level
Ad Group Level
Campaign Level
None of the options
What is the Maximum number of ads you can have per ad group?
5
10
20
50
You are ready to upload your media to TTAM, all the following are options to upload your media EXCEPT?
Add from Cloud
Add from Assets
Add from Computer
Create a Video
What element would you use when you want to tell your audience what action you would like them to take?
Landing Page URL
Text of the Ad
Display Name
CTA
The Bulk Import & Export feature allows you to set up and manage your ads from a CSV or Excel file and requires no manual input on the platform. All the following are benefits of this feature EXCEPT:
Ability to Transfer Data Between BCs
Efficient Ad Management
Quick Ad Creation
Supports Multiple Use Cases
