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MIS Lecture 6 MCQ quiz

Total questions: 17

Worksheet time: 32mins

Name
Class
Date
1.

1. ……………………………..helps to determine market position among a large number of  competitors in the market.

a)

Market place

b)

Marking strategies

c)

Competitive advantage

d)

Information systems

2.

2. ………………………… obtain the highest competitive advantage in the domain of web search.

a)

Amazon

b)

Signal

c)

Google

d)

Brandix

3.

3. Competitive advantage is not significant and long term.

a)

True

b)

False

4.

4. Which of the following strategy/s is/are helps to gain competitive advantage

a)

Quality products

b)

Better customer service

c)

Product in lower cost

d)

Uniqueness

5.

5……………………………. model helps to analyze the level of competition within an industry.

a)

Harry’s five force model

b)

SWOT analysis

c)

Porter’s Five forces model

d)

Michel competitive analysis model.

6.

6. Which of the following is a primary feature of the five forces model?

a)

It is only concerned with the level of rivalry among direct competitors.

b)

It takes into account a firm's internal resources, capabilities, and core

competencies.

c)

 It helps managers determine the changing speed of an industry or the rate

of innovation.

d)

 It views competition within an industry broadly to include forces such as

buyers, suppliers, and the threat of substitutes.

7.

7. Which of the following is/are not included in the Porter’s five forces model ?

a)

The threat of new entrants.

b)

The threat of substitute products and services.

c)

The bargaining power of agents .

d)

The bargaining power of suppliers .

8.

8. Which of the following is/are not correct related to information system Vs Competitive advantage?

a)

Information systems help to enhance product quality and it will help to achieve better competitive advantage.

b)

Information system can use to make strategic planning for competitive advantage

c)

Online auction is functionality on the e-commerce platform and helps to gain cost leadership.

d)

Online one shop with partners is not a strategy to achieve competitive advantages.

9.

9. Which of the following is/are correct related to the bargaining power of customers ?

a)

The power of customers grows if they cannot easily switch to a competitor’s products

b)

The power of customers reduces if they can easily switch to a competitor’s products

c)

Companies have product differentiation to achieve less bargaining power of buyers.

d)

The buyer operates in an industry where products are

Undifferentiated.

10.

10. In the aircraft manufacturing industry, at least for large commercial jets, Boeing

and Airbus are the only competitors. There is not a significant threat of entry

because:

a)

Entering the aircraft manufacturing industry requires huge capital

investments

b)

There is expected to be a huge return on investment within this industry.

c)

 There is no credible threat of retaliation from the incumbents.

d)

Entering the aircraft manufacturing industry means violating government

policies.

11.

11. In an industry, the threat of entry is high when:

a)

Capital requirements are low.

b)

Expected returns are high.

c)

 Technological know-how is industry specific.

d)

Switching costs are high.

12.

12.  The relative bargaining power of suppliers is high when:

a)

Suppliers provide products that are differentiated.

b)

 Incumbent firms face low supplier switching costs.

c)

Incumbent firms can credibly threaten to backward integrate into the

industry.

d)

 Suppliers depend heavily on the industry for a large portion of their

revenues

13.

13. Use an Information system to achieve the ……………………….  and the lowest prices.

a)

Lowest operational cost

b)

Highest operational cost

c)

None of the above

d)

No benefits of cost leadership

14.

14. Use of Information systems  to producing a variety of products, giving customers more choices, or delivering higher- quality products and services is called as…………………………….

a)

Cost leadership

b)

Product differentiation

c)

Alliance

d)

Innovation

15.

15. Using an information system to introduce new techniques, or establishing successful ideas to create new value to the customers is called  …………….

a)

Cost leadership

b)

Product differentiation

c)

Alliance

d)

Innovation

16.

16. Establishing new business linkages and strategic partnership with

customers, suppliers, competitors, consultants, and other companies is called ……………….

a)

Cost leadership

b)

Product differentiation

c)

Alliance

d)

Innovation

17.

17. Which of the following is/are strategies help to gain competitive advantages.

a)

Raising barriers to entry that would discourage or delay other companies from entering a market.

b)

Create switching costs for firm’s customers or suppliers to competitors.

c)

Leveraging investment in IT by developing new products and services that would not be possible without a strong IT capability.

d)

Offer customized products and services .