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WorksheetsCH1&2
Total questions: 81
Worksheet time: 41mins
Computerized support is only used for organizational decisions that are responses to external pressures, not for taking advantage of opportunities
False
True
The complexity of today's business environment creates many new challenges for organizations, such as global competition, but creates few new opportunities in return
False
True
In addition to deploying business intelligence (BI) systems, companies may also perform other actions to counter business pressures, such as improving customer service and entering business alliances.
True
False
The overwhelming majority of competitive actions taken by businesses today feature computerized information system support.
True
False
PCs and, increasingly, mobile devices are the most common means of providing managers with information to directly support decision making, instead of using IT staff intermediaries.
True
False
In today's business environment, creativity, intuition, and interpersonal skills are effective substitutes for analytical decision making.
False
True
In a four-step process for decision making, managers construct a model of the problem before they evaluate potential solutions.
True
false
Due to the fact that business environments are now more complex than ever, trial-anderror is an effective means of arriving at acceptable solutions.
False
True
Group collaboration software has proved generally ineffective at improving decisionmaking.
False
True
Due to the fact that organizations seek to store greater amounts of data than ever before, the cost per byte of computer-based data storage devices is rapidly rising.
False
True
Computerized information systems help decision makers overcome human cognitive limitations in assembling and processing varied information. However, this is of little use in most analytical applications.
False
True
In the Gorry and Scott-Morton framework of structured, semi-structured, and unstructured decisions, computerized decision support can bring benefits to unstructured decisions.
True
False
The term decision support system is a very specific term that implies the same tool, system, and development approach to most developers.
False
True
The access to data and ability to manipulate data (frequently including real-time data) are key elements of business intelligence (BI) systems.
True
False
One of the four components of BI systems, business performance management, is a collection of source data in the data warehouse.
False
True
Actionable intelligence is the primary goal of modern-day Business Intelligence (BI) systems vs. historical reporting that characterized Management Information Systems (MIS).
True
False
The use of dashboards and data visualizations is seldom effective in finding efficiencies in organizations, as demonstrated by the Seattle Children's Hospital Case Study.
False
True
The use of statistics in baseball by the Oakland Athletics, as described in the Moneyball case study, is an example of the effectiveness of prescriptive analytics.
True
False
. Pushing programming out to distributed data is achieved solely by using the Hadoop Distributed File System or HDFS.
False
True
Volume, velocity, and variety of data characterize the Big Data paradigm.
True
False
In the Magpie Sensing case study, the automated collection of temperature and humidity data on shipped goods helped with various types of analytics. Which of the following is an example of prescriptive analytics?
real time reports of the shipment's temperature
warning of an open shipment seal
location of the shipment
optimal temperature setting
In the Magpie Sensing case study, the automated collection of temperature and humidity data on shipped goods helped with various types of analytics. Which of the following is an example of predictive analytics?
real time reports of the shipment's temperature
warning of an open shipment seal
location of the shipment
optimal temperature setting
Which of the following is NOT an example that falls within the four major categories of business environment factors for today's organizations?
globalization
increased pool of customers
fewer government regulations
increased competition
Organizations counter the pressures they experience in their business environments in multiple ways. Which of the following is NOT an effective way to counter these pressures?
reactive actions
anticipative actions
adaptive actions
retroactive actions
Which of the following activities permeates nearly all managerial activity?
planning
controlling
directing
decision-making
Why are analytical decision making skills now viewed as more important than interpersonal skills for an organization's managers?
because interpersonal skills are never important in organizations
because personable and friendly managers are always the least effective
because analytical-oriented managers produce better results over time
because analytical-oriented managers tend to be flashier and less methodical
Business environments and government requirements are becoming more complex. All of the following actions to manage this complexity would be appropriate EXCEPT
hiring more sophisticated and computer-savvy managers.
deploying more sophisticated tools and technique.
seeking new ways to avoid government compliance.
avoiding expensive trial and error to find out what works.
The deployment of large data warehouses with terabytes or even petabytes of data been crucial to the growth of decision support. All the following explain why EXCEPT
data warehouses have enabled the affordable collection of data for analytics
data warehouses have enabled the collection of decision makers in one place
data warehouses have assisted the collection of data for data mining
data warehouses have assisted the collection of data from multiple sources
Which of the following statements about cognitive limits of organizational decision makers is true?
Only top managers make decisions where cognitive limits are strained.
The most talented and effective managers do not have cognitive limitations.
All organizational decision-making requires data beyond human cognitive limits
Cognitive limits affect both the recall and use of data by decision makers.
For the majority of organizations, evaluating the credit rating of a potential business partner is a(n)
strategic decision.
structured decision.
unstructured decision.
managerial control decision.
For the majority of organizations, a daily accounts receivable transaction is a(n)
strategic decision
structured decision
unstructured decision.
managerial control decision.
All of the following may be viewed as decision support systems EXCEPT
an expert system to diagnose a medical condition.
a knowledge management system to guide decision makers
a system that helps to manage the organization's supply chain management.
a retail sales system that processes customer sales transactions.
Business intelligence (BI) can be characterized as a transformation of
data to information to decisions to actions.
Big Data to data to information to decisions.
actions to decisions to feedback to information
data to processing to information to actions.
In answering the question "Which customers are most likely to click on my online ads and purchase my goods?", you are most likely to use which of the following analytic applications?
customer profitability
propensity to buy
customer attrition
channel optimization
In answering the question "Which customers are likely to be using fake credit cards?", you are most likely to use which of the following analytic applications?
channel optimization
customer segmentation
fraud detection
customer profitability
When Sabre developed their Enterprise Data Warehouse, they chose to use near-real-time updating of their database. The main reason they did so was
to provide a 360 degree view of the organization.
to aggregate performance metrics in an understandable way.
to be able to assess internal operations
to provide up-to-date executive insights.
How are descriptive analytics methods different from the other two types?
They answer "what-if?" queries, not "how many?" queries.
They answer "what-is?" queries, not "what will be?" queries.
They answer "what to do?" queries, not "what-if?" queries.
They answer "what will be?" queries, not "what to do?" queries.
Prescriptive BI capabilities are viewed as more powerful than predictive ones for all the following reasons EXCEPT
prescriptive BI gives actual guidance as to actions.
understanding the likelihood of certain events often leaves unclear remedies.
only prescriptive BI capabilities have monetary value to top-level managers.
prescriptive models generally build on (with some overlap) predictive ones.
Which of the following statements about Big Data is true?
Data chunks are stored in different locations on one computer.
Hadoop is a type of processor used to process Big Data applications.
MapReduce is a storage filing system.
Pure Big Data systems do not involve fault tolerance.
Big Data often involves a form of distributed storage and processing using Hadoop and MapReduce. One reason for this is
centralized storage creates too many vulnerabilities
the "Big" in Big Data necessitates over 10,000 processing nodes.
the processing power needed for the centralized model would overload a single computer
Big Data systems have to match the geographical spread of social media.
When HP approaches problem-solving, the first step in solving business problems is building a model that enables decision makers to develop a good understanding of the problem.
False
True
In a decision making environment, continuous change always validates the assumptions of the decision makers.
FALSE
TRUE
The most important feature of management support systems is the computational efficiency involved in making a decision.
FALSE
TRUE
Web-based decision support systems can provide support to both individuals and groups that act in a decision-making capacity.
TRUE
FALSE
Single decision makers rarely face decisions with multiple objectives in organizations and so are not the focus of data analytics tools.
FALSE
TRUE
The design phase of decision making is where the decision maker examines reality and identifies and defines the problem.
FALSE
TRUE
Only after the failed implementation of a decision can the decision maker return a prior stage of decision making.
FALSE
TRUE
Web-based collaboration tools (e.g., GSS) can assist in multiple stages of decision making, not just the intelligence phase.
TRUE
FALSE
Uncovering the existence of a problem can be achieved through monitoring and analyzing of the organization's productivity level. The derived measurements of productivity are based on real data
TRUE
FALSE
Qualitative elements of a problem cannot be incorporated into formal decision models, so one can only seek to minimize their impact.
FALSE
TRUE
Since the business environment involves considerable uncertainty, a manager cannot use modeling to estimate the risks resulting from specific actions.
FALSE
TRUE
A normative model examines all the possible alternatives in order to prove that the one selected is the best.
TRUE
FALSE
Since a descriptive model checks the performance of the system for only a subset of all possible alternatives, there is no guarantee that a selected alternative will be optimal.
TRUE
FALSE
Generating alternatives manually is often necessary in the model-building process. The best option for the decision makers is to generate as many of these alternatives as is conceivable.
FALSE
TRUE
Generally speaking, people intuitively estimate risk quite accurately.
FALSE
TRUE
A data warehouse can support the intelligence phase of decision making by continuously monitoring both internal and external information, looking for early signs of problems and opportunities through a Web-based enterprise information portal or dashboard.
TRUE
FALSE
Business intelligence systems typically support solving a certain problem or evaluate an opportunity, while decision support systems monitor situations and identify problems and/or opportunities, using analytic methods.
FALSE
TRUE
Artificial intelligence-based DSS fall into this category of document-driven DSS.
FALSE
TRUE
Knowledge-based management subsystems provide intelligence to augment the decision maker's own intelligence.
TRUE
FALSE
The DSS component that includes the financial, statistical, management science, or other quantitative models is called the model management subsystem.
TRUE
FALSE
The HP Case illustrates that after analytics are chosen to solve a problem, building a new decision model from scratch or purchasing one may not always be the best approach. Why is that?
Decision models should never be purchased, only developed in house.
A related tool requiring slight modification may already exist.
CIOs are more likely to allocate funds to new development.
Analytic models work better when they are built from scratch or purchased.
Groupthink in a decision-making environment occurs when
group members all use the same analytic tools without having a choice.
group members accept the same timeframe for problem solving without complaining.
group members all accept a course of action without thinking for themselves.
group members are all working together for the firm's success.
All of the following statements about decision style are true EXCEPT
autocratic styles are authority-based.
decision styles are consistent among top managers.
heuristic styles can also be democratic.
decision styles may vary among lower-level managers.
A search for alternatives occurs in which phase of the decision making/action model?
the design phase
the intelligence phase
the choice phase
the implementation phase
All of the following are benefits of using models for decision support EXCEPT
it is easier to manipulate a model than a real system.
you can find out probable outcomes of an action before actually taking it.
using well-designed models always guarantees you success in implementation
the cost of a model is usually much lower than manipulating the system in implementation.
In the design phase of decision making, selecting a principle of choice or criteria means that
if an objective model is used with hard data, all decision makers will make the same choice.
risk acceptability is a subjective concept and plays little part in modeling.
using well-designed models guarantees you success in real life
optimality is not the only criterion for acceptable solutions.
What form of decision theory assumes that decision makers are rational beings who always seek to strictly maximize economic goals?
the theory of bounded rationality
normative decision theory
satisficing decision theory
human optimal decision theory
When an Accounts Payable department improves their information system resulting in faster payments to vendors, without the Accounts Receivable Department doing the same, leading to a cash flow crunch, what can we say happened in decision-theoretic terms?
optimization
profit minimization
suboptimization
cash flow problems
All of the following statements about risk in decision making are correct EXCEPT
all business decisions incorporate an element of risk.
decision makers frequently measure risk and uncertainty incorrectly.
methodologies are available for handling extreme uncertainty.
most decision makers are pessimistic about decision outcomes.
The Web can play a significant role in making large amounts of information available to decision makers. Decision makers must be careful that this glut of information does not
increase their enthusiasm for data available on the web.
take on the same credibility of internally-generated data.
take on the same role as human intuition.
detract from the quality and speed of decision making.
All of the following statements about the decision implementation phases are true EXCEPT
implementation is every bit as important as the decision itself.
employees need only the decisions from the CEO, not the rationale.
ERP, CRP, and BPM tools can all help track decision implementation.
ES and KMS can help in training and support for decision implementation.
For DSS, why are semistructured or unstructured decisions the main focus of support?
There are many more unstructured and semistructured decisions than structured in organizations
MIS staff prefer to work on solving unstructured and semistructured decisions
Unstructured and semistructured decisions are the easiest to solve
They include human judgment, which is incorporated into DSS.
What class of DSS incorporates simulation and optimization?
model-driven DSS
data-driven DSS
communications-driven/Group DSS
knowledge-driven DSS
When a DSS is built, used successfully and integrated into the company's business processes, it was most likely built for a(n)
recurrent decision.
one-off decision.
unimportant decision.
ambiguous decision.
The fact that many organizations share many similar problems means that in sourcing a DSS, it is often wiser to acquire a(n)
ready-made DSS.
custom-made DSS.
offshored DSS.
consultant-developed DSS
The software that manages the DSS database and enables relevant data to be accessed by DSS application programs is called
KWS.
ERP.
DBMS
CRM.
The model management subsystem provides the system's analytical capabilities and appropriate software management. Which of the following is NOT an element of the model management subsystem?
model base
MBMS
DBMS
model execution, integration, and command processor
While Microsoft Excel can be an efficient tool for developing a DSS, compared to using a programming language like C++, a shortcoming of Excel is
it cannot be used effectively for small or medium sized problems
Excel is not widely understood compared to a language like C++.
it is not widely available for purchase
errors can creep into formulas somewhat easily
What type of user interface has been recognized as an effective DSS GUI because it is familiar, user friendly, and a gateway to almost all sources of necessary information and data?
ASP.net
Web browsers
visual basic interfaces
mainframe interfaces
The user communicates with and commands the DSS through the user interface subsystem. Researchers assert that some of the unique contributions of DSS are derived from
the Web browser.
the user being considered part of the system
some DSS user interfaces utilizing natural-language input (i.e., text in a human language)
the intensive interaction between the computer and the decision maker.
The access to data and ability to manipulate data (frequently including real-time data) are key elements of business intelligence (BI) systems.
True
False
