wayground logo

Free Printable Worksheets

Font size

S
M
L
XL
Worksheets

marketing quiz

Total questions: 10

Worksheet time: 6mins

Name
Class
Date
1.

_____ is the father of Modern Marketing

a)

Abraham maslow

b)

peter drucker

c)

philip kotler

d)

lester wunderman

2.

Marketing is a process which aims at ________

a)

production

b)

The satisfaction of customer needs

c)

promotion

d)

sales

3.

Marketing is (a)   , there is a constant tension between the formulated side of marketing and the management side.

4.

Today, marketing must be understood in a new sense that can be characterized as _________

a)

Get there first with the most.

b)

Management of youth demand.

c)

Satisfying customer needs.

d)

Telling and selling

5.

The most formal and best definition of marketing is ___________

a)

An organizational function and a set of process for creating, communicating and delivering, value to customers and that benefit the organization.

b)

Improving the quality of life for consumers by selling them products and services.

c)

Marketing is all about Meeting needs profitability i.e. identifying & fulfilling consumer needs.

d)

Marketing is an organizational function includes the 4Ps i.e product, place, price and promotion.

6.

in the history of marketing, when did the production period end?

(a)  

7.

Marketing is the activity, set of ___________ & processes for creating, communicating, delivering & exchanging offerings that have value for customers, clients, partners & society.

a)

Institutions

b)

Organizations

c)

Companies

d)

Enterprises

8.

The key term in the American Marketing Association’s definition of marketing is:

a)

Activity

b)

Sales

c)

Products

d)

value

9.

what are the 4P's of marketing?

a)
  • Product

  • Promotion

  • Place

  • Price

b)

primary

place

promoting

price

c)

place

physical

process

10.

Free gifts provided with a product are a part of which element of the marketing mix?

a)

product

b)

price

c)

place

d)

promotion