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Patient-Physician-Pharmacist-Payer

Total questions: 10

Worksheet time: 5mins

Name
Class
Date
1.

What is the primary need/ want of patients?

a)

Cure/ best treatment

b)

Up-to-date information

c)

Up-to-date info/ Best deal

d)

Best deal

2.

In the ethical distribution channel, what is the primary need/ want of physicians?

a)

Cure/ best treatment

b)

Up-to-date information

c)

Up-to-date info/ Best deal

d)

Best deal

3.

In the ethical distribution channel, what is the primary need/ want of pharmacists?

a)

Cure/ best treatment

b)

Up-to-date information

c)

Up-to-date info/ Best deal

d)

Best deal

4.

In the ethical distribution channel, what is the primary need/ want of payers?

a)

Cure/ best treatment

b)

Up-to-date information

c)

Up-to-date info/ Best deal

d)

Best deal

5.

Which is not a determinant of the uniqueness of the healthcare market?

a)

Directed demand

b)

Physician-induced demand

c)

The beneficiary is not paying for the service

d)

Payer determines the access rule

6.

Which market is not applicable to directed demand?

a)

Uniform market

b)

Ethical healthcare market

c)

Cosmetic market

d)

Education market

7.

Physician-induced demand occurs when…

a)

Physician-superior knowledge

b)

Patient-dependency on the physicians

c)

The physician's best interest is over the patient's best interest

d)

All

8.

GSK Scandal we learned about in the first class is an example of…

a)

Physician-induced demand

b)

Physician-introduced demand

c)

Physician-enforced demand

d)

Physician-imposed demand

9.

The starting point of conducting a patient flow is…

a)

Disease

b)

Prevalence

c)

Indication

d)

Treatment guideline

10.

This is the nature of peer-to-peer networks except…

a)

An example of the role of KOL in expediting the adoption

b)

In any medical field, there are five adopter groups.

c)

Opinion leaders affect the prescribing behavior of other physicians.

d)

All are...