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Activity 6 - Logo design

Total questions: 10

Worksheet time: 5mins

Name
Class
Date
1.

What is the primary purpose of a logo?

a)

a) Decorate a product

b)

b) Convey a brand's identity

c)

c) Provide legal protection

d)

d) Generate revenue

2.

Which element of a logo often represents the essence of a brand?

a)

a) Tagline

b)

b) Icon

c)

c) Color

d)

d) Font

3.

What term describes a logo made of only letters, typically a company's initials?

a)

a) Emblem

b)

b) Wordmark

c)

c) Mascot

d)

d) Iconography

4.

Which color is often associated with trust and professionalism in logo design?

a)

a) Red

b)

b) Green

c)

c) Blue

d)

d) Yellow

5.

What type of logo features a recognizable character or creature?

a)

a) Wordmark

b)

b) Abstract

c)

c) Mascot

d)

d) Emblem

6.

A logo that includes the company name and a visual element is called a:

a)

a) Emblem

b)

b) Combination mark

c)

c) Mascot

d)

d) Abstract logo

7.

The final step in the logo design process includes:

a)

a) Generating more ideas

b)

b) Experimenting with additional colors

c)

c) Handing over the final logo files to the client

d)

d) Designing collateral materials like brochures and websites

8.

What is the primary goal of sketching ideas in the logo design process?

a)

a) To create the final logo

b)

b) To experiment with typography

c)

c) To generate creative concepts and design possibilities

d)

d) To apply color and gradients

9.

The process of simplifying complex visual information into easily digestible forms aligns with the Gestalt principle of:

a)

a) Continuation

b)

b) Similarity

c)

c) Proximity

d)

d) Figure-ground

10.

How does the Gestalt principle contribute to logo design?

a)

a) By creating chaotic and disorganized logos

b)

b) By encouraging the use of unrelated design elements

c)

c) By enhancing the visual unity and cohesion of a logo

d)

d) By promoting excessive use of text