WorksheetsPMK1323 TUTORIAL FOR CHAPTER 9&10
Total questions: 30
Worksheet time: 29mins
(a) usually buy things that reflect what they would like to have, or what they think would reflect their way of living.
A culture is generally a set of beliefs, (a) and symbols, rituals, meanings and customs that encompasses the mutual characters of a social system within a society or nations.
An individual's (a) is commonly derived from his interaction with the past and the present surroundings and experiences.
The English language, for example, is a (a) language that binds people together from the entire world.
Hand washing, for example, is a hygienic (a) that everybody would do after coming out of the lavatory.
A simple act of eating by hand amongst (a) consumers or the use of chopsticks in Chinese households symbolizes the nuances that culture plays in the daily lives of all human beings.
Culture can satisfy (a) .
Culture can be learnt through (a) learning; including the teachings by family members to children on the rightful way to behave and such.
Culture is (a) ; the utilization of smartphones and other technological gadgets such as computers and computer tablets amongst the elderly population has been on the increase over the past decade as a result of the constant need to be in touch with loved ones around the globe, and also to purchase products or services online that may not be available in the home country.
(a) culture can be viewed as an important element in the understanding of societies at large based on what they believe in, and that their beliefs as well as their values, serve as guidance in journeying through life in all its aspects.
(a) refers to a distinct group existing as an identifiable segment within a larger, more complex society.
(a) tend to be motivated consumers, and they enjoy buying for themselves and for their households. In other words, they are consumption-oriented. Baby boomers love to work or work beyond the retirement age of 60 years old.
Intra-national culture = (a)
McDonald's Inc (USA) learned its bitter lesson in the early 2000s where it had to pay a huge compensation to several parties in USA and the Indian market for insensitivity and violating the rights of vegetarian consumers by adding beef flavor to its range of french fries.
This is an example of (a) .
(a) needs is in the second level of need in Maslow's Hierarchy of Needs Theory.
Consumer (a) refers to the extent of which consumers select an option based on two or more alternative choices.
(a) problem solving usually occurs when a consumer is purchasing an expensive, important and high-involvement product such as a superbike, house or a car.
In (a) problem solving, consumers take a slightly shorter time to make a purchase decision on a product as compared to making a purchase decision at the extensive problem-solving level.
(a) response behaviour involves cheap and low-involvement products such as soap, toothpaste, and detergent.
In (a) stage, consumers recognize and attempt to satisfy their needs or wants (or problems).
Ahmad owns a car. After seven years of using a car every day, month, problems arose. In order to avoid the cost of repairing, he has decided to sell his old car and purchase a new one.
This is an example of (a) state.
The term (a) refers to the acquisition of knowledge (or information) from the environment to satisfy a consumer’s potential needs.
(a) is the third stage in the consumer decision-making process.
In (a) stage, the consumer will make decisions mainly on the following:
To buy (or not to buy)
When to buy
What type and brand
Where to buy
How to buy
The term (a) refers to the consumer’s usage of a product.
After consumption takes place, consumers will evaluate and compare the performance of the products again.
This stage is referred to as (a) evaluation.
Consumers are (a) when the product performance is above the consumer’s expectations.
(a) refers to the act of disposing the product.
Consumer Decision-Making Process(CDP) is affected by two main factors which are the (a) and sociocultural environment.
(a) environment comprised of family, informal sources, other noncommercial sources, social class, subculture and culture. These are less tangible yet very crucial in influencing the CDP.
