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WorksheetsChapter 4 : Entry And Expansion In International Business
Total questions: 6
Worksheet time: 3mins
Which of the following is NOT a mode of entry into foreign country?
Export
Licensing
Franchising
Internationalization
Involves selling goods and services in another countries, there's no need facilities or factories overseas
Exporting
Licensing
Franchising
Joint venture
Company gives the right to use the property to another company in a new market in exchange for a fee
Exporting
Licensing
Joint venture
Under an intellectual property licensing agreement you retain ownership of your patent, copyright, or trademark, but you give another party permission to use some or all of your intellectual property rights for a specific amount of time for a fee or royalty.
True
False
McDonald use the following method entry in its international operation in Malaysia.
Export
Franchising
Joint venture
Purchasing the right to use a company name or business process in a specific way. E.g. McDonald’s, Burger King, KFC and Pizza Hut.
Exporting
Licensing
Franchising
Joint venture
