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Chapter 4 : Entry And Expansion In International Business

Total questions: 6

Worksheet time: 3mins

Name
Class
Date
1.

Which of the following is NOT a mode of entry into foreign country?

a)

Export

b)

Licensing

c)

Franchising

d)

Internationalization

2.

Involves selling goods and services in another countries, there's no need facilities or factories overseas

a)

Exporting

b)

Licensing

c)

Franchising

d)

Joint venture

3.

Company gives the right to use the property to another company in a new market in exchange for a fee

a)

Exporting

b)

Licensing

c)

Joint venture

4.

Under an intellectual property licensing agreement you retain ownership of your patent, copyright, or trademark, but you give another party permission to use some or all of your intellectual property rights for a specific amount of time for a fee or royalty.

a)

True

b)

False

5.

McDonald use the following method entry in its international operation in Malaysia.

a)

Export

b)

Franchising

c)

Joint venture

6.

Purchasing the right to use a company name or business process in a specific way. E.g. McDonald’s, Burger King, KFC and Pizza Hut.

a)

Exporting

b)

Licensing

c)

Franchising

d)

Joint venture