WorksheetsMedia Literacy Chp 1
Total questions: 14
Worksheet time: 7mins
Name
Class
Date
1.
Our culture is ______.
a)
lacking sufficient media messages
b)
not impacted by media messages
c)
at odds with some of the media messages available
d)
saturated with media messages
2.
Users of YouTube upload how much new video?
a)
more than 700 hours each year
b)
65.5 million hours each year
c)
100,000 hours in total
d)
500 hours every minute of every day
3.
The rate of production of media messages is growing at an accelerating rate because ______.
a)
there are more people producing and sharing information than ever before
b)
people think fame and fortune are easy to attain
c)
blogging has exploded as a medium
d)
politics happens more online than ever before
4.
Approximately how many hours of video are streamed on Netflix every minute?
a)
695 thousand
b)
1 million
c)
60 billion
d)
100 billion
5.
What reason does Tucker give for the explosive growth of data in the past few years?
a)
low media literacy rates
b)
shift away from reading books
c)
the device-ification of modern life
d)
growth of online networking
6.
Which of the following is an example of multitasking?
a)
checking your phone while you wait in line at the store
b)
texting friends while streaming Netflix and online shopping
c)
taking a call while walking
d)
taking a break from work to check Instagram
7.
When we feel overwhelmed, we ______.
a)
are able to be successful in our media message processing
b)
best understand our experiences
c)
lose opportunities to expand our experience
d)
tap into heightened sense levels
8.
In our information-saturated culture, we are constantly connected to our friends, our society, and the entire world through the media.
a)
True
b)
False
9.
Multitasking is a good-enough strategy for helping us keep up with the flood of information.
a)
True
b)
False
10.
When a potential threat is encountered, the body is automatically made ready (increased heart rate and blood pressure) to either fight off the threat or run away to safety.
a)
True
b)
False
11.
There are no advantages to automatic processing.
a)
True
b)
False
12.
The mass media and advertisers program viewers’ automatic codes with viewers’ goals and well-being in mind.
a)
True
b)
False
13.
Provide three examples of how our culture is a message-saturated one.
4 lines
14.
Discuss the reasons why so much information is being produced.
4 lines
100 %
