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Worksheets

Branding Perceptions

Total questions: 10

Worksheet time: 5mins

Name
Class
Date
1.

Innovation, premium quality, design aesthetics, user-friendly experience, exclusivity.

a)

Apple

b)

Mitsubishi

c)

Sony

d)

Xiaomi

2.

Performance, athleticism, inspiration, empowerment

a)

Uniglo

b)

Fila

c)

Nike

d)

Gucci

3.

Happiness, refreshment, nostalgia, sharing good times

a)

Pocari

b)

Coca-Cola

c)

Starbucks

d)

VLT

4.

Magic, imagination, family entertainment, childhood nostalgia, wholesome fun.

a)

AmazonTV

b)

Disney

c)

Netflix

d)

Ocean Park

5.

Innovation, information access, user-friendly technology, problem-solving, "Don't be evil" motto

a)

Google

b)

Microsoft Edge

c)

Yahoo

d)

Bing

6.

Convenience, affordability, family-friendly, consistent experience

a)

KFC

b)

McDonald's

c)

TamJai

d)

Jolllibee

7.

Cozy atmosphere, "third place" between work and home, community gathering spot

a)

McDonalds

b)

FiveGuys

c)

AISHK Library

d)

Starbucks

8.

Convenience, vast selection, competitive prices, fast delivery, one-stop shop for everything

a)

Taste

b)

Amazon

c)

Foodpanda

d)

Taobao

9.

Innovation, sustainability, luxury electric vehicles, cutting-edge technology, futuristic design

a)

Nissan

b)

Toyota

c)

Tesla

d)

Rolls Royce

10.

Classic elegance, Parisian chic, luxury, sophistication, timeless style

a)

Next

b)

American Eagle

c)

Uniglo

d)

Yves Saint Laurent (YSL)