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analytics week3

Total questions: 24

Worksheet time: 24mins

Name
Class
Date
1.

Reorder the following

a)

Recognition

b)

Contemplation

c)

Adquisition

d)

Retention

1)
2)
3)
4)
2.

Match the following

Categorize the following

LOOKER STUDIO

AHREF

HUBSPOT

SALESFORCE

ZOHO CRM

BLUESHIFT

BLOOREACH

SEMRUSH

MOZ

CRM
CDP
SEO TOOL
REPORTING TOOL
3.

Match the following

Categorize the following

Create dashboards

ROAS

Position keyword

Index

Crawling

Events

Session engaged

CPC

BID

Users

Search console
GA4
Google ads
Looker studio
4.

Match the following

Categorize the following

leading kpi

lagging kpi

input kpi

qualitive kpi

future conversion rate
quarterly sales revenu
Hour staff trainning
Customer satisfaction Survey
5.

Reorder the following data management steps

a)

Collecting

b)

Storing

c)

processing

d)

protecting

1)
2)
3)
4)
6.

Responsible for handling customer support and inquiries, ensuring customers are satisfied,

a)

CRM

b)

CDP

c)

CMS

d)

SEO TOOL

7.

Deliver personalized experiences and movie recommendations for the user is an example of

a)

CRM

b)

CDP

c)

CMS

d)

SEO TOOL

8.

Rules and protocols that help a business establish how their data will be managed are known as its:

a)

Style guide.

b)


Control path.

c)

Governance standards.

9.

Organic search acquisitions is part of the

a)

Social Media effort

b)


SEO effort

c)

PPC effort

d)

Email marketing

10.

KPI of a percentage of a given advertisement’s total viewers (impression)who clicked on

(a)  

11.

The amount of revenue it generates for every dollar spent on the campaign.

(a)  

12.

identifying something valuable that is not immediately obvious or recognizing potential in something that others might overlook. In a business context, it often involves discovering hidden opportunities,

a)


separating wheat from chaff.

b)

Pick low hanging FRUIT

c)


Find diamonds in the rough

13.

process of cutting through irrelevant information to find the data most relevant to a campaign’s goals is known as

a)


separating wheat from chaff.

b)

Pick low hanging FRUIT

c)


Find diamonds in the rough

14.

goals that are easy to achieve or complete with minimal effort. In a business or marketing context, it typically means focusing on opportunities

a)


separating wheat from chaff.

b)

Pick low hanging FRUIT

c)


Find diamonds in the rough

15.

Methodology in which digital marketers test changes in a high number of elements of a landing page

a)

A-B testint

b)

Multivariate testing

16.

Bytes in a megabyte

(a)  

17.

States in a bit

(a)  

18.

State in a byte

(a)  

19.

Can-spam is a law from Canada

a)

True

b)

False

20.

The capacity in a company to growth in data retention is called Walled garden environment

a)

True

b)

False

21.

The environments protected to control the day as Ga4 are called

a)

Walled garden envorinment

b)

restriction with govement

c)

noise in the data

22.

The phase out our complete dele of third parties cookies is called cookies deprecation

a)

False is just the first parties cookies

b)

true, companies are trying to delete the third parties cookies

c)

true, but also is to delete first parties cookies

23.

What is the mean in the following 15+ 5+ 10

a)

30

b)

10

c)

5

d)

5x5 = 25

24.

how spread out or different the numbers in a set are from the average os also called

a)

Mean

b)

SEO

c)

Standar deviation

d)

Ga4