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Global Media Internal Assessment

Total questions: 10

Worksheet time: 20mins

Name
Class
Date
1.

According to Wilbur Schramm, what is the task of mass media in the modernization paradigm?

a)

To promote political indoctrination

b)

To speed up social transformation for economic development

c)

To restrict freedom of expression

d)

To maintain control over the population

2.

According to Herbert Schiller, what does cultural imperialism describe?

a)

The domination of the world system by a single society

b)

The shaping of social institutions to correspond to the values of the dominating center

c)

The resistance of developing countries against Western media

d)

The influence of media interests on a country's media system

3.

What is the main difference between cultural imperialism and media imperialism?

a)

Cultural imperialism focuses on global power dynamics, while media imperialism focuses on media interests

b)

Cultural imperialism is a category of media imperialism

c)

Cultural imperialism refers to building empires, while media imperialism refers to external pressures

d)

Cultural imperialism is a form of indirect power, while media imperialism is a direct form of control

4.

Who brought the idea of Global Village

a)

Marshal McLuhan

b)

James Agustus Hickey

c)

Peter Barry

d)

Karan Thapur

5.

Which of the following is not a part of the ‘big four’ transnational news agencies?

a)

AP

b)

Reuters

c)

AFP

d)

UNI

6.

In which year did MacBride Commission submit its report?

a)

1980

b)

1977

c)

1982

d)

1970

7.

The term Global Village was given by ______?

a)

Denis McQuail

b)

Marshall McLuhan

c)

Harold D. Lasswell

d)

George Gerbner

8.

What does Cultural Imperialism affect?

a)

Language

b)

Beliefs

c)

Identity

d)

All of the above

9.

Which is not a technology based media company?

a)

Facebook

b)

Twitter (X)

c)

Google

d)

Bennett & Coleman

10.

Which is not an example of hybrid news?

a)

Celebrity News

b)

Precision Journalism

c)

Data Journalism

d)

Crime Reporting