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INVIGORATION Hive (Digital Marketing, Time Mgt & Emotional Inte

Total questions: 14

Worksheet time: 12mins

Name
Class
Date
1.

________ is also known as data driven marketing.

a)

Social Media Marketing

b)

Digital Marketing

c)

Search Engine Marketing

d)

SEO

2.

What is digital marketing?

a)

The marketing of products or services through digital methods such as the internet.

b)

The marketing of a digital product such as a mobile device or computer.

3.

Which of the following is incorrect about digital marketing?

a)

Digital marketing can only be done offline

b)

Digital marketing cannot be done offline.

c)

Digital marketing requires electronic devices for promoting goods and services.

d)

In general, digital marketing can be understood as online marketing, web marketing, and e-mail marketing.

4.

Which of the following is the correct depiction of Digital Marketing?

a)

E-mail Marketing

b)

Social Media Marketing

c)

Web Marketing

d)

All of the above

5.

Digital marketing is often referred to as___________.

a)

online marketing

b)

internet marketing

c)

web marketing

d)

. All of the above

6.

The purpose of Digital Marketing is ...

a)

To encourage users to use mobile devices like mobile phones and mobile tablets

b)

To save time and effort in marketing

c)

Leverage on digital platform to promote and sell goods and services

d)

To protect the environment as print media is bad for the environment

7.
How/where a product will be distributed
a)
Price
b)
Place
c)
Promotion
d)
Product
8.

Which of the following best describes market segmentation?

a)

Dividing a large market into a smaller groups based on similarities

b)

Selling goods for less than their production cost to maximize sales

c)

Maintaining long-term ties with customers to encourage repeat sales

d)

Selling products over the internet

9.

Which of the following best describes a target market?

a)

Close competitors of a business

b)

The people who advertise a business's products

c)

Groups that do not buy a business's products

d)

The group of people a brand is aiming their marketing efforts at

10.

Which of the following best describes a target market?

a)

Close competitors of a business

b)

The people who advertise a business's products

c)

Groups that do not buy a business's products

d)

The group of people a brand is aiming their marketing efforts at

11.

Which of the following best describes a target market?

a)

Close competitors of a business

b)

The people who advertise a business's products

c)

Groups that do not buy a business's products

d)

The group of people a brand is aiming their marketing efforts at

12.

Who is a professional?

a)

A student

b)

A young graduate

c)

Someone with a specialized skill that provides value

d)

Someone who has been through a higher institution

e)

Iya alakara

13.

Who is a professional?

a)

A student

b)

A young graduate

c)

Someone with a specialized skill that provides value

d)

Someone who has been through a higher institution

e)

Iya alakara

14.

Who is a professional?

a)

A student

b)

A young graduate

c)

Someone with a specialized skill that provides value

d)

Someone who has been through a higher institution

e)

Iya alakara