WorksheetsHTIIB: Unit 5 Practice Quiz
Total questions: 8
Worksheet time: 4mins
Which of the Five Forces takes a look at how easy it is for another competitor to start up in a market?
Buyer Power
Threat of New Entry
Supplier Power
Competitive Rivalry
What term describes a company that sells items or goods to a business?
competitor
supplier
rival
marketer
Which term does NOT describe one of the MOST common ways to advertise online?
social media
email promotions
malware
website ads
Which of the Four Ps aligns with advertising and public relations?
product
place
promotion
price
Jo is studying E. Jerome McCarthy in marketing class. What is Jo MOST likely learning about?
Four Ps
market mix
niches
Five Forces Framework
Salma is in charge of all the social media accounts for the boutique hotel where she works in NYC. When she first started in the position, her manager made it clear that when managing social media for a business if someone comments or messages about a post, what should Salma do?
read then delete the post
immediately respond and continue to pursue the client
take time to reach back out to the customer
ignore the message completely
What section of the Five Forces Framework takes a look at buyers in the business world, and recognizes how easy it is for buyers to drive prices down?
Buyer Power
New Buyer Entry
Buyer Supplies
Competitive Buyer Rate
What term describes the goods or services that a business sells?
product
price
place
promotion
