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Week 1 - Introduction to Primary Research Methods

Total questions: 10

Worksheet time: 4mins

Name
Class
Date
1.

What are the advantages of primary research over secondary research?

a)
  1. Obtaining more specific and relevant information

b)
  1. Providing a broader perspective

c)
  1. Less biased and more reliable

d)

Less time-consuming and costly

2.

Secondary data sources may not be ______.

a)
  1. quick to obtain

b)
  1. up-to-date

c)
  1. relevant

3.

How does secondary research differ from primary research in terms of data collection?

a)

Secondary research collects new data, while primary research uses existing data.

b)

Secondary research uses existing data, while primary research collects new data.

c)

Data collection methods are the same for both secondary and primary research.

4.

Qualitative data are least likely to be collected by:

a)

Photographs

b)

Diaries

c)

Questionnaires

d)

Official records

5.

Hypothesis verification is a part of:

a)

Qualitative methods

b)

Quantitative methods

6.

Quantitative methods have a lot to do with numbers while qualitative methods, with text.

a)

True

b)

False

7.

Conclusions from qualitative research are

a)

seldom justified

b)

of descriptive value only

c)

of little practical value

d)

less certain than those from quantitative research

8.

Although quantitative and qualitative research methods have advantages, mixed methods researchers generally consider single approach or monomethod research studies to be ________ in addressing many research questions.

a)

limiting

b)

complete

c)

sufficient

9.

Mixed methods may offer the following advantages.

a)

making the most of the benefits of quantitative and qualitative data

b)

allowing you to move from numbers to meanings

c)

offering more than one way of looking at a situation

d)

all of these

e)

none of these

10.

In social research, triangulation refers to ______.

a)

combining multiple souces of data, methods, theories and empirical materials, to produce a more accurate, reliable, comprehensive and objective representation of the object of study

b)

drawing maps informed by geometric concepts

c)

using respondent validation

d)

all of these