wayground logo

Free Printable Worksheets

NEW

Font size

S
M
L
XL
Worksheets

Marketing Mix Quiz - PLACE

Total questions: 15

Worksheet time: 8mins

Name
Class
Date
1.

Price is the element of the marketing mix that brings ------------------------- into the business.

a)

money

b)

customers

2.

------------ are sold to businesses and are used to produce other goods.

a)

Industrial goods

b)

Consumer goods

3.

Place describes where a product is sold.

a)

True

b)

False

4.

Place also describes how products get to customers.

a)

True

b)

False

5.

Perishable goods are goods that are likely to go bad or expire quickly.

a)

True

b)

False

6.

Bicycles, furniture, cars are examples of durable products.

a)

True

b)

False

7.

A distribution channel is the way a product gets to consumers.

a)

True

b)

False

8.

------------- are goods that are likely to go bad or expire quickly.

a)

Perishable goods

b)

Technical products

c)

Industrial goods

9.

Food products, flowers, medicine and chemicals are examples of -----

a)

Technical products

b)

Perishable products

10.

------------ are goods that are sold to individuals to satisfy their needs and wants.

a)
  • Consumer goods

b)

Industrial goods

11.

Food and clothes are examples of --------------- products.

a)

non-durable

b)

durable

12.

Bicycles, furniture, cars are examples of ----------products.

a)

non-durable

b)

durable

13.

A distribution channel is the ------------

a)

way a product gets to consumers.

b)

price consumers have to pay to get a product

14.

The correct order of the parts of the distribution channel is ---

a)

1.Wholesaler

2.agent / brokers

3.consumers

4.producers

5.retailer

b)

1.Producer

2. agent/ broker

3. wholesaler

4. retailer

5. consumer

15.

What is the distribution channel in marketing?

a)

The journey a product takes from producers to customers.

b)

The journey a product takes from shops to customers.