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WorksheetsMarketing Mix Quiz - PLACE
Total questions: 15
Worksheet time: 8mins
Price is the element of the marketing mix that brings ------------------------- into the business.
money
customers
------------ are sold to businesses and are used to produce other goods.
Industrial goods
Consumer goods
Place describes where a product is sold.
True
False
Place also describes how products get to customers.
True
False
Perishable goods are goods that are likely to go bad or expire quickly.
True
False
Bicycles, furniture, cars are examples of durable products.
True
False
A distribution channel is the way a product gets to consumers.
True
False
------------- are goods that are likely to go bad or expire quickly.
Perishable goods
Technical products
Industrial goods
Food products, flowers, medicine and chemicals are examples of -----
Technical products
Perishable products
------------ are goods that are sold to individuals to satisfy their needs and wants.
Consumer goods
Industrial goods
Food and clothes are examples of --------------- products.
non-durable
durable
Bicycles, furniture, cars are examples of ----------products.
non-durable
durable
A distribution channel is the ------------
way a product gets to consumers.
price consumers have to pay to get a product
The correct order of the parts of the distribution channel is ---
1.Wholesaler
2.agent / brokers
3.consumers
4.producers
5.retailer
1.Producer
2. agent/ broker
3. wholesaler
4. retailer
5. consumer
What is the distribution channel in marketing?
The journey a product takes from producers to customers.
The journey a product takes from shops to customers.
