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Quiz on Dev Communication MCS

Total questions: 15

Worksheet time: 8mins

Name
Class
Date
1.

What is the primary focus of Development Communication?

a)

Political propaganda

b)

Cultural preservation

c)

Eradication of poverty

d)

Mass media influence

2.

Who authored 'The Passing of Traditional Society'?

a)

Daniel Lerner

b)

Wilbur Schramm

c)

Paul Lazarsfeld

d)

Everett Rogers

3.

What does Everett Rogers define as an 'innovation'?

a)

A government policy

b)

A cultural practice

c)

An idea perceived as new

d)

A new technology

4.

What term did Wilbur Schramm use to describe mass media?

a)

Information channels

b)

Social agents

c)

Magic multipliers

d)

Cultural tools

5.

What was a major critique of modernization models by the mid-70s?

a)

They were too successful

b)

They benefited only the wealthy

c)

They were universally applicable

d)

They ignored technological advancements

6.

Which model emerged as a reaction to modernization models?

a)

Participatory models

b)

Dependency models

c)

Structuralist models

d)

Cultural models

7.

What did Paul Baran argue about underdevelopment?

a)

It is a natural state of affairs

b)

It results from historical processes of exploitation

c)

It is caused by lack of education

d)

It is a temporary phase

8.

What is the focus of alternative approaches to development?

a)

Political stability

b)

Technological advancement

c)

Cultural and social identities

d)

Economic growth

9.

What does Jan Servaes' 'multiplicity model' emphasize?

a)

Technological innovation

b)

Universal solutions

c)

Cultural diversity

d)

Economic dependency

10.

What is a key aspect of self-reliance in development?

a)

Adoption of Western practices

b)

Mobilization of local resources

c)

Dependence on foreign aid

d)

Focus on urban development

11.

Which scholar is associated with the concept of 'conscientization'?

a)

Daniel Lerner

b)

Paulo Freire

c)

Emile McAnany

d)

Goran Hedebro

12.

What did the Economic Commission for Latin America emphasize?

a)

Cultural imperialism

b)

Technological dependency

c)

Globalization

d)

Self-reliant development

13.

What is a major goal of the human rights movement in development?

a)

Economic growth

b)

Political stability

c)

Cultural assimilation

d)

Empowerment of marginalized groups

14.

What does the term 'magic multipliers' refer to in Schramm's work?

a)

Social movements

b)

Mass media

c)

Cultural tools

d)

Economic policies

15.

What is a common theme in alternative development approaches?

a)

Adoption of global standards

b)

Emphasis on local needs

c)

Reliance on foreign investment

d)

Focus on individualism