What does this image appeal to?

What does this image appeal to?

What does this image appeal to?

What does this image appeal to?

What does this image appeal to?

What does this image appeal to?

This is a what type of appeal?

This is what type of appeal?

What type of appeal is this?

Type of appeal:

Type of appeal: Nearly 25% of all car accidents are caused by drivers using a cell phone while driving.

Type of appeal: Listerine is recommended by most dental professionals

Type of appeal:

"By donating fifty cents a day...your child can have clean drinking water..."