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Growth of Business and Industry

Total questions: 26

Worksheet time: 32mins

Name
Class
Date
1.

Why might a business want to grow?

a)

To gain more competition

b)

To increase market share

c)

To reduce the amount of stores

2.

How could we measure the size of a Business?

a)

Charity fundraising

b)

Quality of their adverts

c)

Sales revenue

d)

How much they spend on advertising

3.

Market share is the _________________ of the market that you control.

a)

proportion

b)

propulsion

c)

quality

d)

customers

e)

weight

4.

A definition of Economies of scale is :-

a)

A reduced unit cost gained from an increase in production

b)

Increasing your turn over through reducing your sales prices

c)

Taking over suppliers

d)

Diversifying by launching new products

5.

Three things that might hold back a company's ability to grow are :-

a)

Increasing demand for their products

b)

Restricted funds

c)

Being a Private Limited Company

d)

Limited skills and experience

e)

Proprietors are happy with their current lifestyle

6.

Which of these is not a type of Economy of Scale?

a)

Managerial

b)

Technical

c)

Marketing

d)

Purchasing

e)

Public relations

7.

What is reduced by Economies of Scale

a)

Total production Costs

b)

Total sales Revenue

c)

Unit costs

d)

Salary paid to employees

8.

In which of the following circumstances might a business be experiencing economies of scale?

a)

Falling revenue, increasing unit costs

b)

Increasing revenue, increasing unit costs

c)

Increasing revenue, falling unit costs

d)

Falling revenue, falling unit costs

9.

Which of the following is NOT a method of internal (organic) growth?

a)

Increasing output

b)

Gaining new customers

c)

Developing new products

d)

Merging with / taking over another business

10.

Dyson started by selling vacuum cleaners...they now sell hand dryers, washing machines, and fans. Which type of business growth is this an example of?

a)

Internal (organic) growth

b)

External growth

11.

Kraft took over Cadbury in 2010. Which type of business growth is this an example of?

a)

Internal (organic) growth

b)

External growth

12.

Which of the following is an example of a horizontal merger/takeover?

a)

A chocolate producer buys another chocolate producer

b)

A chocolate producer buys a cocoa farm

c)

A chocolate producer buys a chain of coffee shops

d)

A chocolate producer buys a car producer

13.

Which of the following best describes the term 'diversification'?

a)

To join with a business in the same industry as you

b)

To join with a business that can supply you with raw materials

c)

To join with a business that sells something similar to you

d)

To join with a business in a completely unrelated industry

14.

Which method of growth carries more risk?

a)

Internal/Organic

b)

External/Inorganic

15.

Which of the following is NOT Internal/organic growth?

a)

Opening a new location

b)

Expanding through internet selling

c)

Merging with a similar company

d)

Offering franchises

16.

A merger is...

a)

A method of Internal growth

b)

A friendly deal where two businesses join together

c)

A forced and sometimes hostile deal where one firm buys a share of the other business

17.

A take-over is...

a)

A method of Internal growth

b)

A friendly deal where two businesses join together

c)

A forced and sometimes hostile deal where one firm buys a share of the other business

18.

Vertical integration occurs when...

a)

firms in the same industry and at the same stage of the production process combine to form a larger business.

b)

when a firm expands by combining with an existing business in the same industry but at a different stage of the production process.

c)

Involves take over or merger with another firm in an unrelated industry.

19.

HORIZONTAL integration occurs when...

a)

firms in the same industry and at the same stage of the production process combine to form a larger business.

b)

when a firm expands by combining with an existing business in the same industry but at a different stage of the production process.

c)

Involves take over or merger with another firm in an unrelated industry.

20.

BMW Purchasing the MINI is an example of....

a)

Vertical integration

b)

Horizontal Integration

c)

Conglomerate Integration

21.

Apple buying a company that creates microchips for phones and computers is an example of...

a)

Backward Vertical integration

b)

Horizontal Integration

c)

Conglomerate Integration

d)

Forward Vertical Integration

22.

Mcdonalds buying a cattle farm would be an example of...

a)

Backward Vertical integration

b)

Horizontal integration

c)

Diversification

d)

Forward Vertical integration

23.

A horizontal merger is likely to reduce

a)

diseconomies of scale

b)

economies of scale

c)

competition

d)

company revenue

24.

A vertical backwards takeover

a)

Allows the company to control its customers

b)

Increases competition in the market

c)

Provides the company with more security of supply

25.
Which of the following is an example of horizontal integration between two businesses?
a)
An oil company and an insurance company merge
b)
A shoe shop buys out a shoe factory
c)
A steel firm takes over a coal mine that supplies coal
d)
Coca-Cola takes over a small soft drink business
26.

Disadvantages of Mergers could be

a)

Clash of cultures All businesses have a slightly different culture and they may not work well together

b)

Mergers lead to bigger more efficient business

c)

Possible communication problems as the business gets bigger, or if there are now too many employees

d)

Unreliable merger partners A good merger will depend on trust between the businesses