It is to create, maintain, and strengthen connections to give long-term value and measure its success through providing long-term customer satisfaction.

(a)  

It is developed and implemented by every department.

(a)  

It is when a salesperson approaches a customer to sell the product or service.

(a)  

It is known as direct marketing.

(a)  

It happens when a salesperson encourages customers who bought the product to contact the company for any concern or suggestions.

(a)  

It is when a salesperson contacts customers after sales to ensure that the customer is satisfied or has encountered any problems.

(a)  

It is when the company regularly contacts its customers for feedback to help improve performance.

(a)  

It is when the company continuously interacts with its customers to improve overall performance and discover ways to deliver better value.

(a)  

Relationship marketing aims to develop an important asset called the (a)   .

Characteristics of Relationship Marketing

(a)  

establishing communication channels for customers to voice out their

concerns.

(a)  

understanding the customer's needs

(a)  

•delivering promises

•committed to obtaining the customer's trust.

(a)  

transparent and accurate in providing information.

(a)  

providing high-quality service and support before and after sales, or whenever needed.

(a)  

offering benefits and rewards

(a)  

offering additional value to the product or service itself.

(a)  

motivating customers to keep coming back.

(a)  

providing a unique customer experience.

(a)  

resulting from effective communication, rewards and benefits, trust and commitment, and support and service.

(a)  

recognizes a customer's value; shows the business cares and values its customers.

(a)  

keeps a good relationship with stakeholders.

(a)  

provides valuable product or service information.

(a)  

Customers leaving great reviews can lead to a boost in the brand's reputation.

(a)  

When customers are more connected with a brand, they associate with it.

(a)  

Customers provide valuable insight that helps in improving the business operation and improving value.

(a)  

Companies conduct marketing to keep their customers content while maintaining a positive bottom line.

(a)  

The decisions related to the marketing mix ultimately influence consumers to purchase a company's products or avail of its services.

(a)  

Develop the right product that addresses the needs of the target market.

(a)  

Utilize the right channels to reach and be reached by their target market.

(a)  

Guide companies on how they interact with audiences, promote their products, and build strong customer relationships.

(a)