WorksheetsUnit 6 Review
Total questions: 10
Worksheet time: 5mins
Name
Class
Date
1.
What are demographics most commonly used for in marketing?
a)
Identifying personal attributes among consumers
b)
Calculating company profits
c)
Designing company logos
d)
Setting product prices
2.
Which of the following is NOT a common demographic category?
a)
Age
b)
Gender
c)
Race and ethnic origin
d)
Product preference
3.
How can companies obtain demographic data?
a)
By guessing consumer preferences
b)
From government agencies like the U.S. Census Bureau
c)
By analyzing social media likes
d)
By monitoring TV ratings
4.
Why is knowing the target market important for businesses?
a)
It helps in setting higher prices
b)
It allows companies to create personalized ads
c)
It ensures wider media coverage
d)
It simplifies product design
5.
What should a company consider when defining its target market?
a)
Customer complaints
b)
Competitors' target markets
c)
Employee satisfaction
d)
Supplier locations
6.
Which of the following is NOT one of the effective logo principles discussed in class?
a)
Simple
b)
Elegance
c)
Versatile
d)
Appropriate
7.
Which of the following is NOT part of the 5 P's of marketing?
a)
Product
b)
Price
c)
Promotion
d)
Publicity
8.
Why is the 'Place' aspect of the marketing mix important?
a)
It determines the color scheme of marketing materials
b)
It influences where customers can access the product
c)
It sets the timeline for product launches
d)
It identifies potential investors
9.
What should be included in a commercial?
a)
Forgettable Headline
b)
Weak Image
c)
Call to action
d)
No connection to the viewer
10.
Which company is known for targeting young aspiring athletes and runners with motivational ads?
a)
Apple
b)
Google
c)
Nike
d)
ESPN
100 %
