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User Research (Binus University)

Total questions: 12

Worksheet time: 2mins

Name
Class
Date
1.

Why is user research critical in system development?

a)

It reduces project cost by 10%

b)

It ensures better usability and adoption

c)

It replaces testing phases

d)

It speeds up programming

2.

What is the main goal of user research?

a)

To increase profit margins

b)

To test the UI design

c)

To understand user needs and behaviors

d)

To document system architecture

3.

When should user research be used in the SDLC?

a)

Only after launch

b)

Only during coding

c)

During system maintenance

d)

Early in the product strategy phase

4.

Which of the following is an example of contextual inquiry?

a)

Giving users a survey online

b)

Watching users from a distance

c)

Sitting with a Gojek driver to observe app use

d)

Testing a prototype in a lab

5.

What makes ethnography different from other methods?

a)

It is done in a controlled lab

b)

It uses analytics

c)

It requires researchers to immerse in users’ environments

d)

It only works with mobile apps

6.

What is the risk of interviewing the wrong users?

a)

The app will run slowly

b)

You’ll get biased business insights

c)

The results won’t reflect actual target user needs

d)

There won’t be enough participants

7.

Which research method is best for post-launch product feedback?

a)

Ethnography

b)

Usability testing

c)

Surveys and analytics

d)

Contextual inquiry

8.

What does “ignoring non-verbal cues” mean in user research?

a)

Not recording audio

b)

Missing facial expressions or behaviors

c)

Forgetting to send a follow-up email

d)

Not taking notes during interviews

9.

What is one danger of jumping to conclusions too early in research?

a)

You will need ethics approval

b)

You might implement the wrong feature

c)

It delays documentation

d)

You collect too much data

10.

Why is it important to share research insights clearly?

a)

To create better UI animations

b)

So developers can understand and act on findings

c)

To increase stakeholder confusion

d)

Because it’s part of ISO 9001

11.

What type of insight does user research typically provide?

a)

Financial investment plans

b)

Server-side performance metrics

c)

Deep understanding of user needs and pain points

d)

Software deployment strategies

12.

What is the BEST method for observing spontaneous user behavior in real environments?

a)

Naturalistic Observation

b)

A/B Testing

c)

Diary Studies

d)

Lab-Based Prototyping