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Unit 7 lesson

Total questions: 49

Worksheet time: 25mins

Name
Class
Date
1.

The government is offering attractive .............. to encourage foreign investment.

a)

value added tax

b)

tax incentives

c)

labour force

d)

income tax

2.

When .............. is attractive enough, a lot of money will be put into the bank.

a)

income tax

b)

inflation rate

c)

interest rate

d)

currency

3.

A nation's ..............is favorable when its exports exceed its imports.

a)

trade balance

b)

trade surplus

c)

trade deficit

d)

foreign trade

4.

He .............. $2 billion offer from Yahoo, because the deal was too risky.

a)

took up

b)

took in.

c)

depended on

d)

turned down

5.

That country was able to repay its loans from abroad, thus, could reduce its ..............

a)

foreign investment

b)

trade deficit

c)

trade surplus

d)

foreign debt

6.

The percentage increase in prices calculated on a monthly or annual basis is ..............

a)

exchange rate

b)

interest rate

c)

unemployment rate

d)

inflation rate

7.

What is today's .............. between Euros and Yens?

a)

interest rate

b)

exchange rate

c)

tax

d)

inflation rate

8.

For this weekend only, Channel store is celebrating its first year in business with an up to 30% .............. on all items.

a)

discount.

b)

reduction

c)

decrease

d)

decline

9.

We chose this country to build a factory because they have ..............

a)

unhealthy economy

b)

high inflation rate

c)

unstable politics

d)

skilled workforce

10.

To stimulate the economy and attract .............from abroad, the government is offering new tax incentives.

a)

foreign affair

b)

foreign debt

c)

foreign investment

d)

foreign relation

11.

The ..............has decreased because more and more people have gone back to work as the economy recovers.

a)

unemployment rate

b)

inflation rate

c)

birth rate

d)

exchange rate

12.

The inflation rate has dropped to under 10%, thanks to the government's tight............. policy.

a)

money

b)

cash

c)

currency

d)

monetary

13.

When a country sells more goods to other countries than buys from them, it has a .............. trade balance.

a)

positive

b)

healthy

c)

good

d)

all of the answers

14.

The period when trade and business activities decrease is called economic ..............

a)

recession

b)

fall

c)

decrease

d)

increase

15.

Vietnam no longer has an advantage of skillful ..............over other countries in the region.

a)

working hour

b)

workforce

c)

working condition.

d)

working regulation

16.

Could you check the departure time .............. we leave for the airport?

a)

throughout

b)

during

c)

until

d)

before

17.

We can set up a company ..............the conditions are right.

a)

while

b)

when

c)

during

d)

for

18.

After we meet all the candidates, we .............. how many to employ.

a)

decided

b)

decide.

c)

have decided.

d)

will decide

19.

We could possibly discuss the project .............. the meeting starts.

a)

while

b)

until

c)

as soon as

d)

as long as

20.

I will not talk to them anymore .............. they apologize first.

a)

until

b)

after

c)

while

d)

as soon as

21.

My dad gave his suits to charity .............. he had worn them for a year.

a)

when

b)

after

c)

until

d)

before

22.

If he ...............the sales target this year, the company will award him.

a)

reached

b)

reach.

c)

reaches

d)

will reached

23.

As soon as I started the car, I ............... that something was wrong with the engine.

a)

realized

b)

realize

c)

has realized

d)

realizes

24.

When he bought his new motorcycle, he .............. one year's guarantee.

a)

has got

b)

get

c)

got

d)

gets

25.

I received a free coupon from the airline when I took a flight ............... San Francisco in March.

a)

on

b)

at

c)

in

d)

to

26.

................ he joined the family clothing business, he had been an entrepreneur.

a)

After

b)

Before

c)

When

d)

While

27.

When I travel on business, the company pays ...........my meals and my hotel.

a)

for

b)

to

c)

at

d)

in

28.

If you follow these guidelines, you may be successful ...........the new product.

a)

for

b)

on

c)

with

d)

at

29.

Dyson spent 15 years ................ to persuade the banks to support his idea.

a)

tries

b)

to try

c)

tried

d)

trying

30.

You should differentiate yourself ..............your competitors in the market.

a)

in

b)

of

c)

from

d)

about

31.

What is the trend among small Internet start-ups mentioned in the passage?

a)

Investing in traditional marketing

b)

Relying only on word-of-mouth

c)

Embracing television advertising

d)

Ignoring offline ads

32.

Which online brands in the late 1990s did not rely on television advertising for their growth?

a)

Google, Skype, and Amazon

b)

Yahoo, eBay, and PayPal

c)

Netflix, Facebook, and Twitter

d)

Microsoft, Apple, and IBM

33.

Why are investors encouraging start-ups to explore television advertising?

a)

Decline in online marketing effectiveness

b)

Increased competition in the digital space

c)

Potential for reaching wider audience

d)

Government regulations

34.

What is Index Ventures known for ?

a)

Manufacturing electronic devices

b)

Investing in Internet start-ups

c)

Providing marketing services

d)

Developing software applications

35.

What advice does Saul Klein offer to start-ups regarding marketing channels?

a)

Follow one marketing channel

b)

Limit marketing experimentation

c)

Explore various marketing channels

d)

Avoid television advertising

36.

Which e-commerce company has recently used TV advertising in the UK?

a)

Amazon

b)

eBay

c)

Spotify & eBay

d)

Just-Eat

37.

What advantage do TV ads offer over search ads, particularly for companies trying to build awareness for new online services?

a)

Narrow audience targeting

b)

Lower cost per click

c)

Wider reach to customers

d)

Higher conversion rates

38.

According to Kevin Cornils, why is TV advertising valuable for Glasses Direct?

a)

Builds trust among consumers

b)

Provides detailed analytics

c)

Targets niche audiences

d)

Increases website traffic

39.

When does Mat Braddy strategize TV advertising?

a)

Weekday mornings

b)

Late nights

c)

Early evenings and weekends

d)

Afternoon rush hours

40.

What is the main goal of TV advertising for Just-Eat, according to Mat Braddy?

a)

Increase brand recognition

b)

Boost food orders

c)

Educate about healthy eating

d)

Promote special discounts

41.

The government has reduced the inflation rate by________

a)

the monetary policy

b)

the management style

c)

the tax incentives

d)

the foreign investments

42.

The balance of trade starts to look________.

a)

much worse

b)

unhealthier

c)

much better

d)

more negative

43.

The issue of_______continues a problem.

a)

unemployment rate

b)

red tape

c)

government bureaucracy.

d)

all of the items

44.

The thing/things that successful businesses have in common is/are________.

a)

a plan

b)

both a plan and vision

c)

a vision

d)

neither of them

45.

They have to keep a good relationship with________.

a)

staffs.

b)

customers

c)

managers.

d)

banks

46.

Successful businesses must always think about________.

a)

how to make more profit, more cost.

b)

how to make less profit, more cost.

c)

how to make more profit, less cost.

d)

how to make less profit, less cost.

47.

The following activities are mentioned, EXCEPT________.

a)

You understand the marketplace.

b)

You understand the customers.

c)

You make yourself different from your rivals.

d)

You have to get a loan.

48.

For her, ________ is critical to success of a business.

a)

understanding the product or service

b)

understanding the market.

c)

understanding the customers.

d)

understanding the market and the customers.

49.

To be successful, you must ensure that the cash flow is________through the business.

a)

positive

b)

negative

c)

stable

d)

the same