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BUSINESS MANAGEMENT & BMC

Total questions: 20

Worksheet time: 11mins

Name
Class
Date
1.

What is the purpose of performing a SWOT Analysis?

a)

Identifies internal and external factors that may affect the business future performance.

b)

Access a organisations performance

c)

Evaluates whether the business venture is a good idea.

d)

Gives the management team a broader view on the potential opportunity

2.

What does the acronym SWOT stands for?

a)

Strengths, Weaknesses, Obligations, Threats

b)

Strengths, Weaknesses, Opportunities, Threats

c)

Strengths, Weak points, Opportunities, Threats

d)

Strengths, Weaknesses, Opportunities, Time

3.

A SWOT analysis examines internal and external environment.

a)

true

b)

false

4.

Resource limitations is known as

a)

Strength

b)

Weakness

c)

Opportunity

d)

Threat

5.

Negative press/media coverage is known as

a)

Strength

b)

Weakness

c)

Opportunity

d)

Threat

6.

The information in the SWOT must be?

a)

Honest and Real

b)

Theoretical

c)

Unrealistic

d)

Based on future events

7.

Which elements are INTERNAL (inside the business)?

a)

opportunities and threats

b)

strengths and weaknesses

c)

strengths and opportunities

d)

weaknesses and threats

8.

Which elements are EXTEARNAL (outside of the business)?

a)

weaknesses and strengths

b)

opportunities and strengths

c)

opportunities and threats

d)

strengths and weaknesses

9.

Your staff is very well trained. This known as

a)

strengths

b)

weakness

c)

opportunities

d)

threats

10.

Your staff had bad relations with the manager. This known as

a)

strengths

b)

weaknesses

c)

opportunities

d)

threats

11.

SWOT stands for strength, weakness, opportunities and threats.

a)

True

b)

False

12.

External environment are controllable elements inside a firm that influence how well the firm operates.

a)

True

b)

False

13.

Business Model Canvas includes customer segments, customer relationship, value propositions, key activities, key resources, key partners, cost structure and revenue stream.

a)

True

b)

False

14.

An example of revenue stream are asset sale and subscription fees.

a)

True

b)

False

15.

Below are examples of psychographic segmentation EXCEPT

a)

personal values.

b)

hobby.

c)

personality.

d)

income.

16.

For Les Copaque (the creator of Upin & Ipin), __________ is(are) the company’s most important key resource.

a)

intellectual property

b)

office building

c)

company vehicles

d)

tables and chairs

17.

What does BMC do?

a)

BMC is a tool for beginners

b)

BMC is used to build a business map

c)

BMC helps us to build a strategic management and lean startup template for developing new or documenting existing business models

d)

BMC is needed before start a business

18.

What is the meaning of VALUE PROPOSITION in BMC?

a)

value that meet the customer satisfaction

b)

servis after sales

c)

the way we interact with the customer

d)

generate revenue from each customer

19.

Customer segments refer to the target people and/or organizations you are offering value proposition

a)

true

b)

false

20.

Facebook marketplace is one of the example of chanelling a product online. Effective channels will distribute a company’s value proposition in ways that are fast, efficient and cost-effective. TRUE or FALSE

a)

true

b)

false