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CSC1313 QUIZ 2

Total questions: 32

Worksheet time: 32mins

Name
Class
Date
1.
What is the main purpose of user research?
a)
To design UI colors
b)
To gather insights about users
c)
To increase company profits
d)
To improve hardware performance
2.
Which of the following is quantitative user research?
a)
User interviews
b)
Focus groups
c)
Heat maps
d)
Diary studies
3.
Which of the following is qualitative user research?
a)
Satisfaction ratings
b)
Task times
c)
User interviews
d)
Bounce rates
4.
A/B testing is an example of:
a)
Survey tool
b)
Both quantitative & qualitative research
c)
Only qualitative research
d)
Diary studies
5.
Which question is part of the “Path of User Research”?
a)
Who are our competitors?
b)
Why are the users coming to us?
c)
What is our marketing budget?
d)
How much profit did we make?
6.
Which method involves users grouping content into categories that make sense to them?
a)
A/B testing
b)
Task analysis
c)
Card sorting
d)
Surveys
7.
Which of the following is NOT a survey tool?
a)
SurveyMonkey
b)
Google Forms
c)
Typeform
d)
Photoshop
8.
Diary studies are mainly used to:
a)
Collect numerical data
b)
Track user behavior over time
c)
Compare two versions of a website
d)
Design prototypes
9.
Which type of data is typically collected in quantitative research?
a)
Quotes & observations
b)
Emotions
c)
Satisfaction ratings & task times
d)
Feelings & feedback
10.
Google Forms is best described as:
a)
A tool for card sorting
b)
A free survey tool
c)
A heatmap analysis software
d)
A/B testing platform
11.
What is the main purpose of user research?
a)
To design UI colors
b)
To gather insights about users
c)
To increase company profits
d)
To improve hardware performance
12.
User research is typically conducted at what stage of a project?
a)
During development
b)
At the start of a project
c)
After product launch
d)
During marketing campaigns
13.
Which of the following is quantitative user research?
a)
User interviews
b)
Focus groups
c)
Heat maps
d)
Diary studies
14.
Which of the following is qualitative user research?
a)
Satisfaction ratings
b)
Task times
c)
User interviews
d)
Bounce rates
15.
Quantitative user research is best done on:
a)
Prototypes
b)
Ideas only
c)
Final working product
d)
Paper sketches
16.
A/B testing is an example of:
a)
Survey tool
b)
Both quantitative & qualitative research
c)
Only qualitative research
d)
Diary studies
17.
Diary studies are mainly used to:
a)
Collect numerical data
b)
Track user behavior over time
c)
Compare two versions of a website
d)
Design prototypes
18.
Which type of data is collected in quantitative research?
a)
Quotes & observations
b)
Emotions
c)
Satisfaction ratings & task times
d)
User feelings & feedback
19.
Which type of data is collected in qualitative research?
a)
Bounce rates
b)
Task completion times
c)
Conversion rates
d)
User emotions & observations
20.
Which research method is useful for understanding how users navigate a product experience?
a)
Task analysis
b)
Focus groups
c)
Card sorting
d)
Surveys
21.
Which of the following is an example of both quantitative and qualitative research?
a)
User interviews
b)
A/B testing
c)
Focus groups
d)
Heat maps
22.
Which research method asks users to keep a daily record of their activities?
a)
Surveys
b)
Interviews
c)
Diary studies
d)
Card sorting
23.
What is a pain-point in user research?
a)
A solution idea
b)
A system error
c)
A part of a process that causes problems
d)
A design prototype
24.
Which survey tool is known for its visual and interactive forms?
a)
Typeform
b)
Google Forms
c)
SurveyMonkey
d)
Excel Forms
25.
Which survey tool is free and integrated with Google services?
a)
SurveyMonkey
b)
Google Forms
c)
Typeform
d)
Microsoft Forms
26.
Which survey tool provides advanced analytics and templates?
a)
Typeform
b)
SurveyMonkey
c)
Google Forms
d)
Excel
27.
What is the main goal of user interviews?
a)
To measure task time
b)
To gather detailed user experiences
c)
To create heat maps
d)
To test prototypes
28.
Which research method compares two versions of a product element to see which works better?
a)
Surveys
b)
Card sorting
c)
A/B testing
d)
Focus groups
29.
Which of the following is a participatory group discussion used in research?
a)
Surveys
b)
Focus groups
c)
Diary studies
d)
Task analysis
30.
What type of research is best for formative feedback early in the design process?
a)
Quantitative
b)
Qualitative
c)
Statistical
d)
Experimental
31.
What type of research gives summative evaluation of usability?
a)
Quantitative
b)
Qualitative
c)
Observational
d)
Mixed-method
32.
Which of the following helps UX designers understand users’ mental models?
a)
Heat maps
b)
Card sorting
c)
Focus groups
d)
A/B testing