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WorksheetsDesign 101 Vocabulary
Total questions: 20
Worksheet time: 10mins
What are small, non-captioned photos meant to get students in the book, generally run at the top or bottom of a spread, with student identifiers in bold 6 point type?
Banner photos
Mug shots
Feature images
Candid shots
What is the gray border in Pictavo that represents where the page will be trimmed, and objects meant to run off the page must touch or extend past this line?
Bleed line
Margin line
Safe zone
Trim mark
What is the placement of visual elements so they line up, used to organize and group elements for a sharp edge?
Alignment
Contrast
Texture
Balance
What is the largest picture on the page that must cross the gutter, and should be the best, most action-packed photo, placed first when designing to understand space and eyeline?
Dominant photo
Caption photo
Thumbnail image
Inset photo
What is how professionals design, with gridded spreads made up of joining space and separation space to allow for more white space, and helps with consistent alignment?
Grid
Typography
Color Theory
Rasterization
What is the story, told by using direct quotes from students, and alternatives to traditional narrative copy include lists, Q&As, personal narratives, and surveys?
Copy
Editorial
Review
Report
What is the most important, interesting, and therefore largest copy on the spread, with only one per level and no larger than 10 pt?
Level One Coverage
Caption Text
Body Copy
Photo Credit
What is the horizontal or vertical white space across a spread that helps readers visually connect and separate packages?
Eyeline
Gutter
Margin
Column
What is the white space around the spread, with external margins between the green safety margin of your page and the bleed line in Pictavo?
External margin
Gutter
Trim area
Safe zone
What is somewhat interesting copy, worth reading but not ground-breaking, not necessarily related to other coverage, with two per level and no larger than 9 pt?
Level Two Coverage
Feature Story
Editorial Note
Sidebar
What is the alternative copy format that uses only direct quotes from students to tell the story of the year, with no more than two per spread and formatted differently?
Quote Collections
Feature Stories
Interview Highlights
Student Spotlights
What is the inside edges of the pages (center of the spread) that are bound during production, making that area difficult to see, and where text, faces, and important elements should be kept outside?
Gutter
Margin
Bleed
Trim
What is the staff manual used to enforce consistent levels of coverage across pages, outlining parameters for font, point size, line spacing, and other details?
Style Guide
Proof Sheet
Layout Plan
Design Brief
What is the term for the consistent spacing between elements on a spread, made of joining and separating space?
Internal Margin
Bleed
Gutter
Trim
What is the page number and topic of a spread placed as a package, traditionally in the bottom left and bottom right of a spread?
Folios
Bylines
Captions
Pull quotes
What is arranging content to show the order of importance by manipulating size, color, contrast, alignment, repetition, proximity, whitespace, or texture, leading the reader's eye from the dominant package to the smallest package?
Hierarchy
Typography
Symmetry
Balance
What is a grouping of coverage elements that form a unit on one topic?
Packaging
Segmentation
Fragmentation
Clustering
What is usually used to cover topics not photographed or without interesting photography, with two per level and no larger than 8 pt?
Level Three Coverage
Photo Captions
Main Headlines
Sidebar Notes
What are visual elements that pull the reader into the design?
Reader Entry
Background Noise
Exit Points
Text Alignment
What is the empty space between packages that creates room for the eye to take a break, and should be kept to the outside of the pages to avoid 'trapped' space?
White Space
Kerning
Gutter
Margin
