WorksheetsIndustry Analysis
Total questions: 15
Worksheet time: 9mins
In a SWOT Analysis, which two elements are part of the internal environment?
a. strengths and threats
b. strengths and opportunities
c. weaknesses and strengths
d. weaknesses and threats
In an Industry Analysis, what is meant by the term "substitute"?
a. a substitute refers to an alternative manufacturing process
b. a substitute is a rival firm offering the same products
c. a substitute is something else consumers would rather spend their money on
d. a substitute is an alternative product or service that performs the same function for the consumer
The following are factors under the Opportunities of SWOT Analysis, EXCEPT
a. underserved markets for specific products.
b. Emerging needs for your products and services
c. c. Few competitors in the area
d. Qualities that separate you from your competitor
You are an entrepreneur who plans to put up a Milk Tea Shop in front of AVHS. However, in your feasibility studies, you found out that there are milk tea shops adjacent to the proposed location. You thought of determining the level of competition in the said business. What particular tool are you going to use?
a. SWOT Analysis
b. PESTLE Analysis
c. Porter's Five Analysis
d. TOWS Analysis
During the pandemic where the economy is down, ABS-CBN has ceased operations. What factor has affected the closure of the network?
a. Economic
b. Political-legal
c. Technological
d. Ecological
How does technological factors affect the operation of a business?
a. Technological innovations speed up business transactions such that a grocery store may use
digital point-of-sale instead of manually computing the sales.
b. Technological factors leads to businesses crafting their corporate social responsibility programs and
sustainability advocacies for the environment.
c. Business owners need to know what is and what is not legal in order to trade successfully and
ethically
d. Technological factors represents the demographic characteristics, norms, customs and values of the
population within which the organization operates.
Most other soft drinks are close competitors of Coca-Cola, but Pepsi would be classified as _______ competitor.
a. direct
b. substitute
c. indirect
d. alternative
H&M Express is a logistics company based in Malaysia and has been operating its business for the last 35 years with operations in Thailand, Indonesia, Singapore, Japan, and Vietnam. The company is considering expanding its operations in the Philippines. The Operations Manager would like to initially assess the level of competition in the country which will help them with their decision making. What particular tool should they use?
a. SWOT Analysis
b. PESTLE Analysis
c. Porter's Five Model
d. TOWS Analysis
The G12 Klata/Mandaya Section will be starting up their business next semester. They are going to franchise Jollibee Food Coporation inside the campus of Dona Carmen Denia NHS as the target location. Will this business be feasible?
a. YES. Because DCDNHS is a business friendly school.
b. YES. Because political factors in school remains to be healthy.
c. NO. Considering the demography that includes the income level of students, a Jollibee
franchise may not be feasible.
d. No. Because climate change has brought a drastic effect in the school and as such, the school gets
flooded during rainy season and this may not be a good consideration for Jollibee.
Which of the following could be a strength?
a. weather
b. A new international market
c. A price that is too high
d. The location of the business
Which of the following could be a weakness?
a. A developing market such as the Facebook page
b. Competitors with access to better channels of distribution
c. Poor quality of a product or service
d. Special marketing expertise
Which of the following could be an opportunity?
a. Having quality processes and procedures
b. Moving into new market segments that offer improved profits
c. Damaged reputation
d. A new competitor in your home market
Which of the following could be a threat?
a. Changes in technology
b. A market vacated by an ineffective competitor
c. Location of your business
d. Lack of marketing expertise
Which of the following is TRUE about preparing a SWOT Analysis?
a. It should focus on where the organization is today, not where it could be in the future.
b. A SWOT analysis is objective
c. It should be specific and avoid grey areas
d. It should analyze the organization only and ignore the performance of competitors.
Which of the following business tool that first matches internal factors to external factors to help identify relevant strategic options that a business could pursue?
a. SWOT Analysis
b. TOWS Analysis
c. Porter's Five Analysis
d. PESTLE Analysis
