wayground logo

Free Printable Worksheets

Font size

S
M
L
XL
Worksheets

CHAPTER 4

Total questions: 7

Worksheet time: 4mins

Name
Class
Date
1.

Choose the primary function of MARKETING

a)

Manufacturing products efficiently

b)

Managing a company's finances

c)

Creating, communicating, and delivering value to customers

d)

Recruiting new employees

2.

Marketing is both an organizational function and a set of:

a)

Legal guidelines

b)

Business activities

c)

Financial projections

d)

Human resource policies

3.

Which of the following is a KEY MARKETING activity on social media :

a)

Creating financial reports

b)

Negotiating with suppliers

c)

Selling products directly on the platform

d)

Analyzing employee performance

4.

Which of the following describes the function of an e-commerce platform:

a)

Providing financial consultation to businesses

b)

Listing products, handling payments, and managing shipping

c)

Creating television advertisements for products

d)

Managing a company's social media accounts

5.

What are the four core components of the traditional marketing mix, often referred to as the 4 Ps?

a)

Price, Promotion, Product, and People

b)

People, Process, Physical evidence, and Price

c)

Planning, Production, Pricing, and Placement

d)

Product, Price, Place, and Promotion

6.

There are several types of customer such as:

a)

Consumer market

b)

Business market

c)

Reseller market

d)

International market

7.

Identify the statement :
Firms that manufacture product in a large amount

a)

Manufacturer

b)

Wholesaler

c)

Retailer

d)

Customer