Worksheetstypog packaging
Total questions: 42
Worksheet time: 21mins
Name
Class
Date
1.
The goal of packaging design is to:
a)
grab the audience’s attention and make them buy the product
b)
minimize costs and color
c)
remove typography from the design
d)
focus only on logo placement
2.
Typography for packaging design communicates the marketing message on a:
a)
three-dimensional medium
b)
two-dimensional screen
c)
printed brochure
d)
web advertisement
3.
Typography helps position the brand by:
a)
showing how you want to sell and remember your brand
b)
minimizing text visibility
c)
removing product name
d)
repeating slogans
4.
Typography differentiates the brand by:
a)
font, layout, and composition
b)
background color only
c)
use of materials
d)
printing technique
5.
Visual elements of typography speak louder than:
a)
words
b)
images
c)
layouts
d)
textures
6.
Typography is significant only when:
a)
carefully selected
b)
randomly used
c)
decorative fonts dominate
d)
bold colors hide text
7.
The main purpose of packaging is to:
a)
influence purchase decisions
b)
protect from dust only
c)
make distribution harder
d)
reduce branding
8.
According to Walter Landor, packaging design makes products:
a)
easier to buy
b)
harder to identify
c)
less appealing
d)
text-heavy
9.
Good typography directs the consumer’s eyes:
a)
around the packaging to important elements
b)
away from the logo
c)
toward instructions only
d)
to the barcode
10.
The packaging design should focus attention on:
a)
brand name and product type
b)
manufacturing details
c)
nutritional info first
d)
background pattern
11.
Typography can uplift packaging appearance by:
a)
creating background texture and decorating brand info
b)
removing brand names
c)
using too many colors
d)
focusing on text blocks only
12.
Packaging can be “theater” and “tell a story” according to:
a)
Steve Jobs
b)
Walter Landor
c)
Klimchuk
d)
Bashooka
13.
Package design hierarchy includes:
a)
primary, secondary, tertiary
b)
title, subtitle, footer
c)
outer, inner, core
d)
label, logo, color
14.
The primary level of packaging includes:
a)
brand name
b)
ingredients
c)
manufacturer address
d)
barcode
15.
Secondary information includes:
a)
slogan, tagline, flavor, quantity
b)
safety warnings
c)
nutrition facts only
d)
distributor details
16.
Tertiary level includes:
a)
small written materials like instructions and cautions
b)
logo and brand name
c)
color palette only
d)
decorative pattern
17.
Typography design should match the:
a)
audience demographics
b)
random trends
c)
designer preference only
d)
competitor’s design
18.
The audience that buys immediately because of packaging responds to:
a)
visual appeal
b)
written description
c)
product price only
d)
barcode design
19.
Fonts and layout should match the:
a)
personality of the product
b)
cost of production
c)
brand’s supplier
d)
shape of store shelves
20.
Fonts for cereal boxes for kids should be:
a)
childish and playful
b)
minimalist and serif
c)
geometric
d)
thin sans-serif
21.
Fonts for medicine packaging should be:
a)
minimalist and sanserif or serif
b)
decorative and cursive
c)
colorful
d)
handwritten
22.
The shape of the label affects:
a)
text layout and design placement
b)
packaging material quality
c)
barcode location
d)
printing cost
23.
The shape and size of packaging determine:
a)
where to place brand name and information
b)
how long the slogan is
c)
shipping method
d)
retail price
24.
Imagery in packaging should align with:
a)
photo, logo, or illustration style
b)
random background textures
c)
barcode colors
d)
blank space only
25.
Brand/product name fonts should be:
a)
bold, large, and unique
b)
small and thin
c)
handwritten only
d)
lowercase and hidden
26.
Tertiary information fonts should be:
a)
sanserif or serif, easy to read
b)
decorative and complex
c)
stylized cursive
d)
artistic handwriting
27.
Decorative fonts for tertiary info are:
a)
discouraged due to poor readability
b)
highly recommended
c)
preferred for all products
d)
required by brands
28.
Standard mockup canvas size for packaging is:
a)
3x2
b)
5x5
c)
10x8
d)
4x4
29.
The dimension of a package design depends on:
a)
material size used for packaging
b)
store display height
c)
printing ink
d)
logo color
30.
Fonts in packaging design should attract from:
a)
three feet away
b)
one meter away
c)
five inches away
d)
close-up view only
31.
How many typeface families are enough for packaging?
a)
two
b)
one
c)
four
d)
unlimited
32.
Primary and secondary texts should be placed:
a)
at the front
b)
at the back
c)
inside flaps
d)
hidden in the layout
33.
Tertiary text should be positioned:
a)
back or lower part of packaging
b)
center front
c)
over the logo
d)
across images
34.
Primary information font size:
a)
192 pts
b)
72 pts
c)
55 pts
d)
8 pts
35.
Secondary information font size:
a)
24–55 pts
b)
192 pts
c)
8 pts
d)
10 pts
36.
Tertiary information font size:
a)
8–10 pts
b)
20 pts
c)
30 pts
d)
100 pts
37.
Alignment in packaging should:
a)
emphasize important information and structure
b)
center everything
c)
ignore hierarchy
d)
randomize elements
38.
Recent packaging design trends include:
a)
illustration and doodle art
b)
metallic textures only
c)
black-and-white text only
d)
text-free design
39.
Innovative packaging shape contributes to:
a)
uniqueness and brand recall
b)
simplicity alone
c)
heavier materials
d)
increased cost only
40.
Simple and minimalist packaging emphasizes:
a)
clarity and elegance
b)
busy layout
c)
maximum decoration
d)
multiple fonts
41.
Fluid and geometrical shapes are examples of:
a)
modern design trends
b)
outdated design
c)
plain layout
d)
product warnings
42.
Bold typography in packaging creates:
a)
strong visual impact
b)
subtle tone
c)
invisible brand
d)
small readability
100 %
